Tokyo-based street brand BoTT will open its first-ever pop-up store at Isetan Shinjuku Store, Men's Building 6th floor, Men's Contemporary, from Wednesday, June 9th to Tuesday, June 22nd. During the event, the store will feature its Spring/Summer 2021 lineup as well as special items created specifically for the pop-up.

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Founded in 2019 by artist TEITO, BoTT is a Tokyo-based streetwear label. The brand name "BoTT" is derived from "Birth Of The Teenager," and it develops attractive items that have a fresh, youthful energy while maintaining a relaxed and unpretentious style.

Featuring eye-catching items with a pop yet classic brand logo, and edgy graphics, this streetwear label, reflecting the lifestyle of its designer who is well-versed in art and music culture, offers a refreshingly modern feel. In addition to its own line of products, it also collaborates with creative team "CreativeDrugStore" and art project "BLANKMAG," and is attracting attention in Tokyo's street scene.

This pop-up store will feature exclusive items such as T-shirts, pajamas, and hooded sweatshirts specially made for this event, as well as accessories like mugs and necklaces.

The collection features a wide range of items, including the "Sound TEE," which draws its design inspiration from the sound emanating from speakers; the "OG Logo Pajama," with its cute all-over logo print; the "Mini Rug Pullover Hoodie," which incorporates one of BoTT's iconic logos, the "Square Logo," as a chenille patch; the "LOVE BoTT Mug," perfect as a souvenir; and the "Square Logo Pendant," the brand's first-ever accessory.

Additionally, during the event, there will be a special release of items from the Spring/Summer 2021 collection that sold out. This is a must-see for fans who were unfortunately unable to get their hands on them. This will be an opportunity to see a collection that can only be obtained at this pop-up, so please look forward to it.

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