2020.10.29 update

<LOEWE> | The latest "Eye/LOEWE/Nature" collection, focusing on upcycling, has arrived!

The latest collection from "Eye/LOEWE/Nature," LOEWE's menswear line inspired by nature, will launch on Thursday, October 29th at Isetan Shinjuku Store, Men's Building 4th floor, Men's Luxury.

Entering its fourth season in the Fall/Winter 2020 collection, "Eye/LOEWE/Nature" focuses on upcycling, incorporating upcycling and recycling processes into each item as much as possible to show respect for all living things on Earth.

For example, vintage flannel and fleece, French and German military items, and even tents are reborn as shirts. Recycled leather stoppers and drawstrings are used in outerwear, pants, and backpacks. Each item displays a different color, pattern, and look, and is characterized by its own unique identity and story.


For its outerwear collection, the brand has partnered with GORE-TEX® to develop materials made from 100% recycled polyamide. These materials ensure excellent breathability while simultaneously providing high functionality to protect against water and wind.

Furthermore, the manufacturing of hiking boots made from recycled polyamide and polyester utilizes a method called "en croûte" (un-crout), which reduces water consumption and the amount of chemicals used compared to conventional manufacturing methods.

As a new initiative this season, under the "Eye/LOEWE/Nature" concept of "nothing goes to waste," a new collection will be available, along with timeless items carefully selected from previous seasons. We hope you look forward to this extensive lineup.

"Eye/LOEWE/Nature" latest collection



Blouson jacket: ¥155,100 *This item may be delayed in arrival. Please inquire with a staff member for details.

Jacket: 77,000 yen

Printed hoodie: 77,000 yen

Backpack: 198,000 yen

Messenger bag: 102,300 yen

Tote bag: 137,500 yen

Gloves: 20,900 yen

Knit cap ¥14,300

The official Instagram account of the designer and luxury magazine 'EPOCH' (isetanmens_epoch) is:
ISETAN MEN'S Building 3F & 4F: We bring you the latest fashion trends and event information from luxury brands.

Text: ISETAN MEN'S net

*All prices include tax.
*Please note that each item will have slight variations in texture, pattern, and design.

For inquiries, please contact Isetan Shinjuku Store, Men's Building 4th Floor, Men's Luxury, Tel: 03-3352-1111 (Main number)
For inquiries via email, please click here.