EVENT
2020.07.27 update

GRAMICCI | "SUMMER CLASSIC GRAMICCI SHORTS" event held on the 6th floor of the men's department!

07.29 Wed -09.01 Tue
Isetan Shinjuku Men's Building 6F Men's Contemporary

GRAMICCI, an outdoor brand with roots in rock climbing, will be holding the "SUMMER CLASSIC GRAMICCI SHORTS" event from Wednesday, July 29th at Isetan Shinjuku Store, Men's Building 6th floor, Men's Contemporary. A wide variety of shorts will be available, from classic styles to designs only available this summer.


Mike Graham, a rock climber known as the "Stone Master" in America and a leader in Yosemite rock climbing, developed groundbreaking details not found in climbing wear at the time, such as the "gusseted crotch" that allows for a natural 180-degree leg spread and the "webbing belt" that can be adjusted with one hand. In 1982, these techniques resulted in the creation of highly functional climbing pants.


Shorts: ¥7,480 each

Based on their experience as climbers, Gramicci's signature "G-SHORTS" embody all the features climbers desire and have been loved by many since the brand's inception.
As individual lifestyles and fashion become more diverse, Gramicci, a brand that has established itself as a town-use brand incorporating features originally developed for climbing, is also presenting a new worldview in terms of materials and silhouettes, anticipating various scenes and styles.
We invite you to experience the diversity and worldview firsthand, and take this opportunity to find your favorite piece of clothing.


Event Information
Gramicci Promotion
  • Isetan Shinjuku Store, Men's Building 6th Floor = Men's Contemporary

Text: ISETAN MEN'S net

＊All prices include tax.

inquiry
Isetan Shinjuku Store, Men's Building 6th Floor = Men's Contemporary
03-3352-1111 (main representative)
For inquiries via email, please click here.


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