British luxury brand dunhill will be highlighting must-have items for this summer at Isetan Shinjuku Store, Men's Building 4th floor, Men's Luxury section, starting July 15th (Wednesday). Collaboration items with KENTA COBAYASHI, which attracted attention at the Spring/Summer 2020 collection runway show in Paris, will be on display.

"Jermyn Street Catalog"
Left: Sweatshirt ¥81,400, Center: T-shirt
53,900 yen, Right: Jacquard T-shirt 57,200 yen

Left: "Archive Writers' Catalog"
Right: "Long Tail Catalog"
T-shirts: ¥53,900 each

Dunhill, while maintaining its traditional British style as its foundation, continues to propose new styles that are in line with the times each season. For the Spring/Summer 2020 collection, Creative Director Mark Weston teamed up with Tokyo-based artist Kenta Cobayashi to present a collaborative collection. Four images were selected from Dunhill's library and transformed into unique pieces through Kenta Cobayashi's perspective.

Ginza Jacquard T-shirt
57,200 yen

Each item incorporates a design that uses digital distortion technology, based on promotional materials that Dunhill had kept in its archives. The design of a photograph of the Jermyn Street store that appeared in a 1970s catalog is printed on the fabric and lining, and for bags and accessories, the digital distortion print is featured on nylon fabric and high-quality leather, selected from best-selling models. This time, we will focus on introducing items such as T-shirts, casual shirts, and casual pants that you'll want to wear right now.