2020.03.04 update

MAGIC STICK | A pop-up store that can only be experienced at Isetan Men's Building has opened.

03.11 Wed -03.24 Tue
Isetan Shinjuku Men's Building 2F Men's Creators

MAGIC STICK, a brand that leads the Tokyo fashion scene with its unique perspective, will be holding a pop-up shop at Isetan Shinjuku Store, Men's Building 2F = Men's Creators from March 11th (Wed) to March 24th (Tue).

The pop-up store will be divided into two phases, featuring a capsule collection with TAKU OBATA, one of the most talked-about artists in the global art scene today, an official collaboration capsule collection with the cult gangster movie "SCARFACE," and limited-edition items that will be unveiled weekly, among other exciting offerings.

The first phase, titled "MAGIC STICK FAVARITE," will feature art.


The first phase, from Wednesday, March 11th to Sunday, March 15th, will feature a capsule collaboration with TAKU OBATA, a name renowned worldwide.

TAKU OBATA, a maverick of contemporary art and B-boy sculptor, is currently attracting a lot of attention at art auctions, with Swizz Beatz and The Weeknd purchasing pieces for their homes, gaining global recognition. For this capsule collection, we have produced T-shirts featuring his drawing art. The T-shirts are made with Cordura® fabric that can withstand tough sculpting work, and the prints were commissioned from a factory that has been producing most of the T-shirts for the Harajuku culture scene since the 90s and is committed to hand-printing, resulting in a finish that is impeccable in terms of both quality and durability.

We also offer a lighter set featuring five pure white lighters designed to resemble art canvases, each adorned with artwork, as well as the caps that have become TAKU OBATA's trademark.

The second phase will feature the release of an official capsule collaboration with 'SCARFACE'.


Starting on Monday, March 16th, an official capsule collaboration with Brian De Palma's legendary film "SCARFACE," which can be considered the origin of the brand, will be released.


T-shirt "TONY MONTANA LS T" 11,000 yen


T-shirt "THE WORLD IS YOURS LS T" 11,000 yen


The collaboration collection features four different pieces: a long-sleeved T-shirt with a bold photo of protagonist Tony Montana on the front; a long-sleeved T-shirt with the title logo on the front and a photo of the "World Is Yours" statue on the back; an oversized hoodie with a bold chenille embroidery patch on the back; and a nylon coach jacket that incorporates the best elements of "Scarface," including the Tony Montana logo, the official logo, and photos of iconic scenes.


Hoodie "THE WORLD IS YOURS HOODIE" ¥19,800

Jacket "SCARFACE COACH JACKET" 22,000 yen

In addition, we also have a variety of limited-edition items, including cutlery sets and accessories inspired by Elvira Hancock, as well as triple-collaboration T-shirts with the popular T-shirt brand FORCE A BETTER, Magic Stick, and Cordura®.

We hope you will enjoy the unique world of Magic Sticks, which can only be experienced here.


Event Information
Magic Stick Pop-Up
  • Isetan Shinjuku Store, Men's Building 2nd Floor = Men's Creators

Text: ISETAN MEN'S net

*All prices include tax.

inquiry
Isetan Shinjuku Store, Men's Building 2nd Floor = Men's Creators
03-3352-1111 (main representative)
For inquiries via email, please click here.