III. Be soothed by fragrance



The scent of roses is a symbol of romantic history. Let's create a new chapter with it.


Santa Maria Novella

Taboletta Rosa 4,400 yen

■ Isetan Shinjuku Store, Men's Building 8th Floor = Isetan Men's Residence


Founded in 1612, Santa Maria Novella is a herbal pharmacy whose healing products, made from high-quality ingredients, naturally grown flowers and oils, are a symbol of a rich lifestyle. "Tavoletta Rosa" is a handcrafted, hard wax scented slab for closets, each one molded and finished individually, offering a gentle rose fragrance.

*Please use in a way that avoids direct contact with clothing.

"Paper incense" that gently releases a soft fragrance when placed discreetly. Why not explore different ways to enjoy it together?


Santa Maria Novella

Armenian paper (18 sheets) ¥4,180 ■ Isetan Shinjuku Store, Men's Building 8th floor = Isetan Men's Residence

Armenian paper infused with aromatic resins and oriental spices. When burned, it releases a pleasant fragrance into the room without producing flames like incense. Alternatively, placing it unlit in drawers or closets will scent clothing. Its compact size makes it ideal for travel. Relax with your favorite scent even when staying at a hotel.

It is said that Dominican monks began making it to heal people.


Santa Maria Novella

Maggio Water (250ml) ¥3,850 ■ Isetan Shinjuku Store, Men's Building 8th Floor = Isetan Men's Residence

An aromatic water based on iris, rose, and ginestra. Its delicate, floral scent can be used as a refreshing water or a light fragrance. Alcohol-free.

View Santa Maria Novella products

Selected for different scenarios where you might use them at the main building, Isetan Shinjuku Store, Men's Building

14 "Chocolate + One" Gift Ideas

  1. I. Take care of your hands, which you use every day.
  2. II. Decorate your room with it
  3. III. Be soothed by fragrance
  4. IV. Use during bath time
  5. V. Use when you go out