DAMI, an Italian crocodile sneaker brand that offers permanent made-to-order service at the men's shoe department on the first basement floor Isetan Shinjuku Store, Men's Building is holding a limited-time promotion. From Wednesday, December 4th to Tuesday, December 17th, in addition to pattern ordering where you can choose from all 6 styles, color ordering will also be available for a limited time, and new models from the Spring/Summer 2020 collection will also be introduced.


Founded in 1968 and based in Tuscany, Italy, Dami is a professional with a deep understanding of crocodile leather, offering unique crocodile sneakers every season. Skilled craftsmen carefully select the leather to maximize its characteristics, and every part of the collection is handcrafted. By applying special processing to the luxurious crocodile material, they create a vintage feel, making crocodile leather a more accessible item.

During this order event, in addition to the regular pattern order models, you can create your favorite pair from a total of 6 styles, including specially prepared slip-ons and mid-cuts, in a wide variety of 24 colors. Furthermore, we will also be holding a color order event where a colorist will dye sneakers and dress shoes made from undyed crocodile leather crust to your preferred color. Hand-dyeing allows for the creation of gradients with varying shades and two-tone designs.


Furthermore, among the new Spring/Summer 2020 models, a sneaker featuring a running-type outsole—a first for DARMI—with an upper made of crocodile, calf, and suede leather, will be released. This must-see item will be available for pre-sale in Japan exclusively at Isetan Shinjuku.

INFORMATION
Text: ISETAN MEN'S net

＊All prices include tax.