Berluti , which was founded in 1895 as a bespoke shoemaker and now offers a total range of products including shoes, leather goods, and ready-to-wear collections, will open a limited-time pop-up store at Isetan Shinjuku Store, Men's Building 1F = Promotion area from September 18th (Wed) to October 1st (Tue).

The full story of the new Berluti under Kris Van Assche

Berluti coat ¥535,680

Since its founding as a bespoke shoemaker, Berluti boasts a 124-year history, and the elegance it has continuously upheld has been inherited by Kris Van Assche, who took over as creative director last April, and the brand showed a new face in its Spring/Summer 2019 capsule collection.

The Fall/Winter 2019-20 collection, featured at this pop-up store, was unveiled on January 18th, the fourth day of Paris Men's Fashion Week, at the entrance of the Palais Garnier Opéra. Among the items that attracted particular attention were those adorned with marble patterns.

Chris was captivated by the old marble tables at Berluti 's factory in Ferrara, Italy, where artisans performed the "patina" technique of dyeing leather. He drew inspiration from the colorful polishing powder stains on the deep white marble and printed them on coats, shirts, and bags. The stains on the historic table were supremely elegant and became a key look representing the new Berluti .

The pop-up store will feature highly anticipated items, including those available exclusively at Isetan Men's.

Berluti
Backpack: ¥360,720 (44 x 34 x 17 cm)
Shoes ¥211,680 * pre-sale at Isetan Shinjuku Store

To commemorate this pop-up store event, Berluti 's shoe category, which is also its roots, will feature sneakers exclusively available at Isetan Men's. The upper is adorned with sharp silver metallic pieces, giving it a sophisticated design.

In addition, the collection will feature iconic items such as marble-patterned ready-to-wear clothing, backpacks, and hoodies and tops with Berluti logo, as well as items in the new "ice brown" color from the Fall/Winter 2019 leather goods collection, so it's a collection you won't want to miss.

▼In conjunction with the pop-up event, some items will be available at the Mitsukoshi Isetan Luxury On-Store!

The official Instagram account of the designer and luxury magazine 'EPOCH' (@isetanmens_epoch) will be releasing behind-the-scenes videos of the photoshoot! ▶ 'EPOCH' Official Instagram (@isetanmens_epoch)

Event Information

Berluti Fall/Winter 2019 Collection Pop-up Store

□September 18th (Wednesday) - October 1st (Tuesday)

□ Isetan Shinjuku Store, Men's Building 1st Floor = Promotion

*All prices include tax.
*The consumption tax rate will change from October 1st, 2019 (Tuesday).
*Quantities are limited. We apologize for any inconvenience.

inquiry
Isetan Shinjuku Store, Men's Building 4th Floor = Men's Luxury / Berluti
03-3352-1111 (main representative)