A brand new "996" by nonnative and new balance will be released on Saturday, July 27th at the Isetan online store.

Sneakers "CM996NNS NN-F3557" 20,304 yen
Available sizes: 8 (26.0cm) to 10 (28.0cm) * in 0.5cm increments
View Products
*Available for purchase at the Isetan online store from 10:00 AM on Saturday, July 27th.
The "M996," which debuted in 1988 and remains an enduring masterpiece that continues to be talked about today, is a New Balance "STANDARD" classic that not only offers exceptional comfort but also matches any style and is loved by many people today. And now, to commemorate the launch of the "CM996," which has evolved in terms of comfort from the original "MRL996," this special collaboration model is being released.
A key feature is the unprecedented "996" designation, which omits the iconic "N" logo and instead uses an embroidered "NB" logo. In addition, the upper material has been changed to long-napped suede and white leather, and the sole has been given a distressed finish, resulting in a look reminiscent of "retro running shoes."

Based on the interpretation of "street = concrete," the color scheme features a gray base with white and black accents, giving it a more solid look compared to the traditional "996." Additionally, the insole features an original print inspired by "concrete," adding an accent to the overall image of the shoe.
In addition, elastic rubber is used in the center of the tongue so that the laces can be removed. The entire tongue is 1.5 times thicker than usual to ensure a comfortable fit that fastens at the instep. Furthermore, the stitching on each part has also been changed for this model, making this a shoe packed with nonnative's originality in every detail.
Please note that this model will only be available for purchase at the Isetan online store.
□ Precautions regarding sales
*The Isetan online store will begin sales on Saturday, July 27th at 10:00 AM.
*Only registered members can purchase items at the Isetan Online Store.
▶Click here for a list of nonnative products at the Isetan Online Store
▶Click here for a list of new arrivals at " Isetan Shinjuku Store, Men's Building 6th Floor = Men's Contemporary"
*Quantities are limited. Please understand in advance.
*All prices include tax.
inquiry
Isetan Shinjuku Store, Men's Building 6th Floor = Men's Contemporary
03-3352-1111 (main representative)
For inquiries via email, please click here.
