999.9 feelsun, sunglasses from 999.9 , are based on the concept of "enjoying the sunshine comfortably." From Wednesday, July 10th, a wide selection of the latest models of sunglasses will be available Isetan Shinjuku Store, Men's Building 1F, Seasonal Goods & Hats section. In addition, new models from the German eyewear brand WOLFGANG PROKSCH, whose manufacturing was supervised by 999.9, will also be specially introduced.


The new "999.9 feelsun" collection features three series and nine models: the 'F-14SP series', an all-around style of sports sunglasses that maximizes athletic performance while also being suitable for daily use; the 'F-12M series', which achieves a sophisticated style with a plastic and metal double bridge while maintaining a comfortable size balance; and the 'F-15NP series', a new standard model that combines fashion and functionality. The lineup offers stylish models that match any scene and style while providing a comfortable fit that can be worn every day.


Furthermore, during the event, the latest collection from the German eyewear brand Wolfgang Proksch will be specially available. Designed in Germany and manufactured in Japan under the supervision of 999.9 , the eyewear features unique hinges that maximize beauty while maintaining a functional frame balance.

The event will showcase the entire collection, consisting of 19 models across three series: 'ICONIC', 'SIGNATURE', and 'URBAN'. From the 'SIGNATURE' series, which pays homage to renowned photographers, we will introduce 'The Newton', characterized by its metal browline style, and 'The Watson', a combination model that is an adaptation of the Wellington style. In addition, a variety of eyewear will be on display, including the brand's signature avant-garde square frame, 'AT52'. This will be a special opportunity to see a collection of stylish eyewear that will elevate your summer outfits all in one place.

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999.9 Sunglasses Promotion □ July 10th (Wed) - 23rd (Tue)
□ Isetan Shinjuku Store, Men's Building 1st Floor = Seasonal Goods & Hats

Text: ISETAN MEN'S net

*All prices include tax.

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