RECOMMEND
2019.06.22 update

[Special Feature] 8 Recommended Men's Underwear Items for Mid-Summer, Selected by an Underwear Buyer, Based on Your Needs!

With record-breaking summer temperatures already being recorded in various places, I highly recommend "underwear" for anyone thinking about how to cope with the intense heat.
You might think, "Wouldn't it be too hot to wear another layer under a shirt or top?!" But in reality, it's a must-have item for staying stylish, cool, and comfortable. It features designs that allow you to wear shirts and tops stylishly, uses functional materials to prevent sweat stains and odors, and also helps reduce wear and tear on the fabric.

This time, the buyer in charge of underwear, socks, and nightwear on the first basement floor Isetan Shinjuku Store, Men's Building will introduce recommended innerwear for summer 2019, categorized by common customer concerns such as "showing through shirts," "stains with sweat," and "odors." Be sure to make full use of innerwear and experience a different kind of comfortable summer.


▽Selected based on frequently asked questions▽

Click here for our men's underwear lineup.







Articles about underwear, socks, and nightwear can be found here.
 • [Special Feature] Let's improve our summer comfort index! Do you have any recommended men's underwear to help us survive the "extreme heat"?
・[Feature] If you're looking to buy long socks Isetan Shinjuku Store, Men's Building ── We'll explain 3 popular brands carefully selected by our buyers!
 • [Roundtable Discussion] Do you wear pajamas to bed? How to choose pajamas that improve the quality of sleep, which accounts for one-third of your life.
・[ISETAN MEN'S × ZIGSOW Collaboration Project, 9th Edition] SEEK tried out their "U-neck T-shirt, knee-length".
View the "long pants" product list on the Isetan online store.





A hugely popular item in 2019! Innerwear that won't show through even when worn under a T-shirt.
SEEK Boat Neck T-Shirt 5,184 yen View Product

This garment addresses concerns such as wanting your innerwear to show from the neck or sleeves, or wanting sweat stains to ruin your carefully chosen outfit.
Featuring a cut-off design that won't show through outerwear, as well as antibacterial, deodorizing, and odor-eliminating functions, this innerwear effectively suppresses sweat transfer to your outer garments. It's especially recommended for the summer of 2019, when you want to be free from bothersome sweat and odor.



"Cut-off" design that minimizes noise and a cotton-like feel against the skin.
WACOAL MEN Deep V-neck Short Sleeve Shirt 4,968 yen View Product

The neckline, hem, and cuffs are made of a free-cut material that won't show through outerwear. The deep V-neck design is discreet even when the top button of the shirt is unbuttoned. It absorbs sweat quickly, dries easily, and stays comfortable for longer.
The material used is "Tenmen," a higher-grade cotton blend with a higher cotton content, resulting in an extremely soft and comfortable feel against the skin.






Made with a cooling material that boasts a refreshing, cool feeling to the touch.
Gunze V-Shirt 2,700 yen View product

This innerwear uses "Cool Make®" material, which has moisture-wicking, quick-drying, deodorizing, antibacterial, and odor-resistant properties, and is made of a cool, smooth material.
Wearing an extra layer under a shirt can feel too hot, but if you want to look smart for business casual and stay as comfortable as possible while working outdoors, this is an inner layer you should definitely try.



The mesh material reduces unpleasant stuffiness inside clothing.
SEEK U-neck T-shirt 3,564 yen View product

A U-neck t-shirt made of mesh material to reduce stuffiness inside clothing. It uses a highly elastic and comfortable material.
The neckline, hem, and cuffs are cut off, which is a key feature as it helps to minimize visible lines.
Furthermore, it folds up compactly, making it a convenient item for business trips and travel.






A super-smooth, fluffy finish that will make you smile involuntarily♪
HAAG Short-Sleeve V-Neck T-Shirt 5,616 yen View Product

This V-neck T-shirt can be worn daily, both casually and formally.
Made with Smile Cotton, which is as soft, light, and fluffy as cotton, this garment offers a wonderfully comfortable feel against the skin.
Furthermore, the outer surface is 100% cotton, while the inner surface (the side that touches the skin) is a blend of cotton and synthetic fibers, offering excellent stretch and elasticity for a comfortable fit!



Pursuing the ultimate in underwear, they reign supreme in the world of innerwear.
zimmerli V-neck T-shirt 13,824 yen View product

This V-neck T-shirt, made from high-quality 100% cotton, is a testament to meticulous material selection and the careful stitching of veteran craftsmen. You can enjoy unparalleled comfort.
The fabric is so thin that you can see your fingers through it, and the deep neckline makes it a versatile design that works well with a casual, no-tie style.






When it comes to combating summer-specific odors... there are some "classic brands" that I recommend!
MXSP
Fine Dry Short Sleeve V-Neck 4,536 yen View product

Everyone has probably had that heart-stopping experience of wondering, "Am I smelling bad!?" in a crowded train or similar situation. MXP's garment solves that summer-specific odor problem caused by sweat. It uses functional materials that suppress odor and provide a dry, comfortable feel.
With its smooth texture, excellent stretch, and ease of movement, plus its simple pocketless design, it's perfect not only as an inner layer but also for a wide range of everyday situations.



A must-have for summer! A beginner-friendly product with antibacterial, deodorizing, and odor-eliminating properties.
SEEK U-neck shirt (S-L) 3,024 yen , (LL) 3,564 yen (EE3415) View product

Made with highly twisted yarn, this garment is less likely to stick to the skin even when you sweat, and its crisp, smooth texture is appealing. It's recommended for those who sweat a lot and are concerned about sweat stains. Furthermore, it has antibacterial, deodorizing, and odor-eliminating functions to suppress unpleasant sweat odors.
The neckline, cuffs, and hem are cut off to prevent them from showing through outerwear.



Articles about underwear, socks, and nightwear can be found here.
 • [Special Feature] Let's improve our summer comfort index! Do you have any recommended men's underwear to help us survive the "extreme heat"?
・[Feature] If you're looking to buy long socks Isetan Shinjuku Store, Men's Building ── We'll explain 3 popular brands carefully selected by our buyers!
 • [Roundtable Discussion] Do you wear pajamas to bed? How to choose pajamas that improve the quality of sleep, which accounts for one-third of your life.
・[ISETAN MEN'S × ZIGSOW Collaboration Project, 9th Edition] SEEK tried out their "U-neck T-shirt, knee-length".
View the "long pants" product list on the Isetan online store.



inquiry
Isetan Shinjuku Store, Men's Building , B1F = Underwear, socks, nightwear
03-3352-1111 (main representative)
For inquiries via email, please click here.

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