The downward-sloping stripe pattern is proof that it's made by Brooks Brothers.



Brooks Brothers
Necktie ¥12,960 ■ Isetan Shinjuku Store, Men's Building 7th Floor = Men's Authentic

The REP TIE, with its stripes, brings a sense of tradition and cleanliness to your chest. Brooks Brothers ' stripes, which reverse the direction of the stripes compared to regimental stripes rooted in 19th-century British regiments, are truly an American twist. Enjoy this year's tie trend with this classic regimental tie.


Supporting the Italian man's "shaving ritual"



Poloraso Vintage Selection Gino ¥10,260
Purchase here
■ Isetan Shinjuku Store, Men's Building 8th Floor = Isetan Men's Residence

Born in Florence, Italy in 1948, Poloraso is a specialty shaving brand loved by barbershops and gentlemen around the world. This special kit of the Refresh line comes in a regular size in an original tin can and includes three products: pre-shave cream, shaving cream, and aftershave balm. The Green Selection delivers a refreshing sensation with the classic scent of menthol and eucalyptus.

A coin purse where the craftsman's dedication transforms into a cherished possession for the user.



Maison de Hiroan (left) Coin Case ¥11,880 Purchase here
CYPRIS
(Right) Coin case ¥12,960 Purchase here
* CYPRIS coin case will be priced at 15,120 yen from June 1st (Saturday).
■ Isetan Shinjuku Store, Men's Building 1st Floor = Leather Goods
Hiroan, a leather goods specialist manufacturer, creates coin cases in the Maison de Hiroan line, featuring unique embossed designs and meticulous attention to materials and manufacturing methods. Also available is a box-shaped coin purse from CYPRIS , a brand that has won the Department Store Buyers' Award for over 15 consecutive years, featuring cordovan (horsehide) on the exterior. Both designs offer easy visibility and access to contents, and the leather develops a beautiful patina over time.


A comfortable pajama set that's an extension of soft underwear.



Tani
Long-sleeved pajamas ¥14,040 ■ Isetan Shinjuku Store, Men's Building B1F = Underwear, socks, nightwear

With the mission of "setting a new standard in the world of underwear," Tani is committed to producing products with meticulous stitching that prioritizes comfort. The pajamas in the "Silk Touch Collection," which use ultra-fine Micromodal Air® fibers (100% natural fibers derived from Austrian beech trees) that are lighter than silk, maintain their lightness and softness even after repeated washing.


Professional-grade polishing tool in a classic wooden box.



Boot Black
Isetan Men's Shoe Care Set: 10,800 yen
Purchase here
■ Isetan Shinjuku Store, Men's Building , B1F = Men's Shoes

This shoe care set from Boot Black , a Japan-made brand created by "polishing professionals" using the unique judgment criteria of Columbus's top shiners, is exclusively available Isetan Shinjuku Store, Men's Building . It includes emulsifying cream (black and neutral), stain-removing lotion, a brush, and polish wax for mirror-like shine. It's sure to be a welcome gift for any leather shoe enthusiast.


Cufflinks that depict a twisted, elegant formal look.



Louis Fagran Cufflinks - Gold ¥10,800, Silver ¥11,880 ■ Isetan Shinjuku Store, Men's Building 1F = Cufflinks

Louis Fagran, an accessory brand that has been producing products for renowned fashion houses in Paris's Place Vendôme since 1899, presents these cufflinks. The twisted ring design is visually appealing, and the simple yet elegant finish, with its subtle metallic shine, adds a touch of sophistication to the wrist. Packaged in a box, it makes an excellent gift.


Experience a beautiful, enjoyable, and comfortable shave.



MUHLE
TRADITIONAL Classic Razor with Stand Set / Closed Comb Metal ¥11,340 ■ Isetan Shinjuku Store, Men's Building 1F = Cosmetics

The "TRADITIONAL Classic Razor with Stand Set" embodies MUHLE 's commitment to "comfortable use and beautiful form," a hallmark of the prestigious German wet shaving brand. The embossed double-edged razor and dedicated stand, along with the carefully finished chrome plating, exude a sense of luxury and shine beautifully.


A 32cm buffalo horn, resembling a traditional craft item.



Avihorn Shoehorn (32cm) ¥12,960
Purchase here
■ Isetan Shinjuku Store, Men's Building , B1F = Men's Shoes

AviHorn is a brand established in the UK that offers a variety of high-quality, handmade horn products. The shoehorns, carefully handcrafted by artisans from buffalo horn, have a unique character due to the natural material, and are polished to a high standard, resulting in a pleasant feel and smooth insertion into shoes. *Due to the natural texture of the material, each item will have a slightly different color.


A luxury hairbrush from the British tradition



Mason Pearson Pocket Bristle: ¥12,960
Purchase here
■ Isetan Shinjuku Store, Men's Building 1st Floor = Cosmetics

The Pocket Bristle from Mason Pearson, a luxury hairbrush brand using traditional British boar bristles (black hair), features boar bristles of standard stiffness. It's recommended for styling hair while being gentle on it. A popular choice as a "first boar bristle brush," it comes in a convenient pocket size for easy carrying.


The epitome of top-quality underwear, loved by executives.



zimmerli
Tops ¥13,824 ■ Isetan Shinjuku Store, Men's Building B1F = Underwear, Socks, Nightwear

Founded in Switzerland in 1871, zimmerli a brand specializing in underwear. They are meticulous about every aspect, from the materials to the spinning process, resulting in garments that are remarkably light and thin. Enjoy the luxurious feel, the soft touch, and the impeccable fit—truly befitting a king.


Six new fragrances have just debuted.



SERGE LUTENS
Collection Polites Eau de Parfum: ¥14,040 each (100mL)
Purchase here
■ Isetan Shinjuku Store, Men's Building 1st Floor = Fragrance

From Paris comes the exquisite fragrance brand Serge Lutens, introducing a new collection of Polites Eau de Parfums. The lineup includes six fragrances: "Lauder d'Armoise," inspired by the fresh leaves of Moroccan mugwort; "Fleur de Citronnier," a bright and mellow lemon blossom scent; "Santal Blanc," a friendly oriental soft sandalwood scent; "Gris Clair," a pale gray lavender scent that floats like air; "L'Eau de Paille," a golden wheat stalk reminiscent of a summer countryside; and "L'Eau Foad," a cool and spicy water scent.


Stylish and practical as a substitute for pockets when wearing light clothing.



master-piece
Chest bag ¥10,800 ■ Isetan Shinjuku Store, Men's Building B1F = Bags

This chest bag, a Mitsukoshi Isetan exclusive, is made from a polyurethane-coated material. Its convenient size is perfect for carrying essentials like a smartphone and mini-wallet, making it ideal for everyday use in town, as well as for outdoor activities and festivals. It can be worn around the neck, across the chest, or across the body, allowing you to accessorize it to suit your style.