A pop-up store for "FENDI MANIA" has appeared on the 1st floor Isetan Shinjuku Store, Men's Building . Until Tuesday, October 30th, the store is offering the full line of the much-talked-about new capsule collection, "FENDI MANIA".

Pre-sale begins October 17th at select stores worldwide.

" FENDI MANIA," the first-ever large-scale cross-gender collection for men and women based on a single concept, launched on October 17th in select stores in Rome, New York, and other locations. In Japan, it began at Isetan Shinjuku and is now being held at flagship stores nationwide.

"FENDI MANIA" is a capsule collection that features a playful design, a reinterpretation by FENDI of the "FENDI/FILA" logo designed by "Instagram artist" Hay Reilly.

During the two-week pop-up period, in addition to pop-up exclusive items such as T-shirts and blousons (available in the second week) featuring the "FF" logo and "FENDI MANIA" motif, down jackets and items with the iconic "Bag Bugs" eye motif will also be available for pre-sale at Isetan in the second week. Many of the items, such as shearling jackets, are highly rare, so if you see something you like, you'll want to grab it right away.

Also not to be missed are the large-sized "FENDI MANIA" logo backpack in glossy dark brown fabric and leather, featuring the "FF" logo, and the oversized hooded sweatshirt with a collar adorned with "FENDI MANIA" motif prints and embroidery.

Furthermore, the Spring/Summer 2019 collection will feature apparel, bags, shoes, and fashion accessories. You can enjoy a collection that showcases FENDI 's signature hand-stitching and craftsmanship throughout.

Event Information

FENDI Pop-up Store

□October 17th (Wednesday) - 30th (Tuesday)
□ Isetan Shinjuku Store, Men's Building 1st Floor = Promotion

*Quantities are limited. We apologize if the item is sold out.

inquiry
Isetan Shinjuku Store, Men's Building 3rd Floor = International Designers
03-3352-1111 (main representative)