EVENT
2018.10.03 update

both | A must-see for sneaker lovers: Paris-based rubber sneaker order event held for the first time!

10.03 Wed -10.09 Tue
Isetan Shinjuku Men's Building 2F International Creators

Based in Paris, France, both is a shoe brand that develops exceptional collections incorporating natural materials and modern technology. Using carefully selected natural rubber from Southeast Asia, the collections are handcrafted with hand-cuts and details, showcasing true artisanal skill.

BOSS is holding a pop-up promotion at the International Creators section on the 2nd floor Isetan Shinjuku Store, Men's Building . Starting on Wednesday, October 3rd, the event will feature four carefully selected styles from the 2018 Autumn/Winter collection. On both Saturday, October 6th and Sunday, October 7th, a custom order event will be held where you can choose your favorite colors and parts to create your own unique pair of shoes.

This season, BOSS has formed its collection around the theme of fusing seemingly contradictory elements: "craftsmanship and industrial design." The brand's signature iconic patches and galoche style* are reflected in classic forms, including slip-ons, high-tops, and low-top sneakers.

*These are overshoes made of rubber or waterproof fabric.

Event Information

BOSS Promotion

□October 3rd (Wednesday) - 9th (Tuesday)
□ Isetan Shinjuku Store, Men's Building 2nd Floor = International Creators

Order event
 □ October 6th (Sat) & 7th (Sun), 11:00 AM - 7:00 PM

inquiry
Isetan Shinjuku Store, Men's Building 2nd Floor = International Creators
03-3352-1111 (main representative)

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