EVENT
2018.06.08 update

MONCLER | The first installment of the much-talked-about new project, "MONCLER GENIUS," arrives at Isetan Shinjuku.（1/2）

06.20 Wed -06.26 Tue
Main Building 1st Floor = The Stage
MONCLER GENIUS, the new project from MONCLER that was unveiled at Milan Fashion Week in February, is finally making its debut at Isetan Shinjuku. A pop-up store will be set up on the 1st floor of the main building, The Stage, for a limited time from Wednesday, June 20th to Tuesday, June 26th. 22 items will be available, including 3 items exclusively at Isetan Shinjuku Store Isetan Shinjuku.

Event Information

MONCLER Pop-up Store

□Wednesday, June 20th to Tuesday, June 26th
□Main Building 1st Floor = The Stage ▶ Click here for sales information


Jacket: 261,360 yen
* exclusively at Isetan Shinjuku Store
*Other reference products

The highly anticipated first release is "7 Moncler Fragment Hiroshi Fujiwara," a collaboration with Hiroshi Fujiwara, a pioneer of Tokyo culture. The item lineup is extensive, including down jackets and vests, as well as shirts and coats with inner down linings. The back of each piece features messages such as "BACKSTAGE," which evokes a connection to music, and the signature Fragment logo.



Left: Blouson jackets, ¥158,760 each
Right: Blouson jacket ¥326,160
*Other reference products
"MONCLER GENIUS" explores originality and diversity through products developed through ongoing collaborations with various creators. Featuring multiple world-renowned creators such as Pierpaolo Piccioli and Kei Ninomiya, the brand simultaneously unveiled its first collections for the 2018-19 Autumn/Winter season across eight different lines.

Furthermore, Isetan Shinjuku will be conducting a pre-sale lottery via the digital ticketing service "PassMarket" for this sale. Applications for the first day's lottery will be accepted from noon on Friday, June 8th.

NEXT> Click here for information on how to purchase "7 Moncler Fragment Hiroshi Fujiwara"

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