In 1972, Eyevan revolutionized eyeglasses, transforming them from mere vision correction tools into "fashionable eyewear" meant to be worn like clothing for different occasions. This groundbreaking concept garnered overwhelming support from younger generations, and its refined design and quality led to its global expansion in 1985.

Eyewear has now become a common fashion item, and Isetan Shinjuku Store, Men's Building 8th floor = Isetan Men's Residence, we are introducing EYEVAN7285 , a brand that inherits the spirit of EYEVAN, whose achievements are attracting attention.

Founded in 2013 by a new design team, EYEVAN7285 carries on the craftsmanship that has been a hallmark of EYEVAN since its inception, creating a collection that embodies what they truly find beautiful.
Planning, design, and manufacturing are all done in Japan, and the design sources are drawn from a variety of things, including old tools such as old eyeglasses, telescopes, and hand mirrors collected by the original design team, as well as buildings and nature that the designers themselves have seen.

Combining the skilled handiwork of master craftsmen in Sabae City, Fukui Prefecture—a world-class eyewear production area—with state-of-the-art machine-made equipment, each pair of eyeglasses is meticulously crafted through approximately 400 steps, resulting in pieces that can truly be called modern works of art.

Reflecting on Ivan's legacy, please take a look at these new and captivating products that carry on his spirit.

Eyewear
EV-802 75,600 yen

Folding sunglasses.

These soft-framed, unconventional sunglasses, with their browline-like appearance, feature a folding structure with sliding temples that allows them to be folded down to a compact size.
This model is highly portable and can be stored in a small aluminum case.

Eyewear
EV-766 51,840 yen

This model features a thin 4mm acetate frame with a television cut design, creating a unique and distinctive look.
The lens shape, rounded at the top and angular at the bottom, is a classic design often seen in products from the 1930s and 40s.
A unique style combining oversized sunglasses with a classic lens shape.

＊All prices include tax.

inquiry
Isetan Shinjuku Store, Men's Building 8th Floor = Isetan Men's Residence
03-3352-1111 (main representative)
For inquiries via email, please click here.