SERGE LUTENS ' fragrance line, Parfums Serge Lutens Black & Beige Collection, which continues to create a unique beauty that seems to encompass eternity, will be relaunched as Serge Lutens Collection Noir starting March 21st (Wednesday). The new collection is being showcased at the Men's Accessories section on the 1st floor Isetan Shinjuku Store, Men's Building .

From left to right: "Vétiver oriental / Vetiver Oriental / Vetiver of the Orient"
"Dent de lait / Dandure / Baby tooth"
"La vierge de fer / The Iron Lily"

Package, volume, and price have been renewed.

The newly launched Serge Lutens "Collection Noire" replaces the previous Black & Beige Collection, which had 24 fragrances, with the "Collection Noire" now featuring 17 fragrances.
Additionally, with this renewal, "Dent de lait / Dandure / Baby Tooth," a composition of almond milk, coconut, cashmeran, and Somali frankincense, has made its debut.

From left to right: "Dent de lait / Dandure / Baby tooth"
"La fille de Berlin / La Fille de Berlin / The Girl of Berlin"
"La vierge de fer / The Iron Lily"
"Vétiver oriental / Vetiver Oriental / Vetiver of the Orient"

Furthermore, "La vierge de fer / Iron Lily" and "Vétiver oriental / Oriental Vetiver," which were previously exclusive to the Paris flagship store, have been added to the lineup.
Serge Lutens' "Collection Noir" will also see changes in volume and price, with 50mL now priced at 14,040 yen and 100mL at 21,600 yen.

Collection Noir
"Five o'clock au gingembre / Five o'clock au gingembre / 5 o'clock in the scent of ginger"
"Clair de musc / Clear musk"
"La religieuse / La religieuse / nun"
"Féminité du bois / Feminine of wood"
"A vanilla tree"
"Nuit de cellophane / Nuit de cellophane / Cellophane Night"
"Dent de lait / Dandure / Baby tooth"
"Fleurs d'oranger / Fleur d'oranger / Orange Blossoms"
"La vierge de fer / The Iron Lily"
"La fille de Berlin / La Fille de Berlin / The Girl of Berlin"
"Vétiver oriental / Vetiver Oriental / Vetiver of the Orient"
"Ambre sultan / Ambre Sultan / King of Amber"
"L'orpheline / Lorpheline / The Ash Maiden"
"Chergui / The Hot Wind of the Moroccan Desert"
"Datura noir / Black Datura"
"Baptême du feu / Baptism of Fire"
"Santal majuscule / Sandalwood of Dreams"

*The following 10 fragrances will be discontinued as of Tuesday, March 20th: A La Nuit, Arabi, Cedar, Damblon, Fille en Aiguille, Gris Clair, Jeu de Peau, Samajesté La Rose, Serge Noir, and Viturior d'Hillet.

＊All prices include tax.

inquiry
Isetan Shinjuku Store, Men's Building 1st Floor = Men's Accessories
03-3352-1111 (main representative)
For inquiries via email, please click here.