From Wednesday, October 18th to Tuesday, October 31st, a pop-up promotion for the long-established British shoe brand SOLOVAIR will be held at Isetan Shinjuku Store, Men's Building B1F, Men's Shoes. During the event, the brand's world view will be expressed through a wider variety of models, including some not usually available.

Shoes 34,560 yen

Solovair is an original brand created by NPS Shoes Ltd., which was established in Northampton, England in 1881. NPS Shoes Ltd. is widely known for its Goodyear welt construction, but in the 1950s it was the first to successfully develop the air-cushioned sole, which is now famously used by Dr. Martens. For the next 35 years, they continued to produce Dr. Martens shoes and have walked hand in hand with much of British culture.

Furthermore, against this historical backdrop, in 1995, they obtained a patent for an air-cushioned sole under the name "Solovair." The brand name, derived from "SOLE-OF-AIR," was chosen to reflect the comfortable sole that feels as if you are walking on air.

Even today, this brand combines the skills of experienced craftsmen with the latest materials and machinery to consistently produce high-quality British-made shoes. This promotion features designs that express the Solovair worldview, with a wider variety of styles available. Authentic and comfortable, these versatile shoes are perfect for both business and casual occasions. We encourage you to try them out.

Solovere Promotion
□October 18th (Wednesday) - 31st (Tuesday)
□ Isetan Shinjuku Store, Men's Building , B1F = Men's Shoes

*All prices include tax.

inquiry
Isetan Shinjuku Store, Men's Building , B1F = Men's Shoes
03-3352-1111 (main representative)