2017.09.20 update

WATERMAN | Holding a promotion featuring a beautiful collection that fuses art and fashion.

09.20 Wed -10.03 Tue
Isetan Shinjuku Men's Building 8F Isetan Men's Project
WATERMAN 's history began in 1883 with the release of the world's first fountain pen utilizing capillary action. These beautiful writing instruments, boasting refined designs and superior functionality, pride themselves on original and highly skilled craftsmanship, and a relentless pursuit of quality down to the smallest detail.
Every WATERMAN pen embodies the fountain pen technology and spirit created by its founder, Lewis Edson Waterman.


From Wednesday, September 20th, a promotion by WATERMAN will be held at Isetan Shinjuku Store, Men's Building 8th floor = Isetan Men's Residence. Focusing on the "Pure White Collection," "Blue Obsession Collection," and "Ombre et Lumière Collection" from their beautiful collections that fuse art, style, and fashion, we will be introducing them to you.

"Karen Deluxe Contemporary White ST"
Left: Fountain pen ¥54,000
Right: Ballpoint pen ¥32,400

The "Pure White Collection" showcases your sense of style as a fashion item.


Based on a sophisticated "white" color scheme, the "Pure White Collection," comprised of four product lines, embodies the brand concept of "WATERMAN IS A CREATOR" with its wide range of designs and creativity.
The "Karen" is designed to resemble the bow of a moving ship. It features flowing curves that evoke the smooth lines of a cruiser and the undulating sails of a luxury yacht.



"Expert Deluxe Blue CT"
Left: Fountain pen ¥21,600
Right: Ballpoint pen, 16,200 yen


The "Blue Obsession Collection" is adorned with a vibrant blue.


The "Blue Obsession Collection" expresses the tranquility of flowing water and the beautiful colors of a dreamy blue sky. Waterman first released blue ink in 1940. The color inspired by this ink is called "Waterman Blue" and has become an iconic color of the brand.
With its exceptional writing feel and presence, the Expert Deluxe is a practical writing instrument that consistently leads the business world. Its artistic delicacy, Parisian elegance, and meticulous craftsmanship enhance the individuality of the user.



"Expert Precious BT"
Left: Fountain pen, 27,000 yen
Right: Ballpoint pen ¥21,600


Expressing creativity through playful and original combinations.


The "Expert Precious BT" exudes strength with its metallic body and contrasting black cap. The spiral engraving across the entire pen adds a touch of refined suppleness. The unprecedented combination of "softness and strength" and "different materials and colors" creates a stylish impression. It's not just a practical item; its trendy and fashionable design is also a major draw.


Related products can be found here.
View WATERMAN products on the Isetan online store.


WATERMAN Promotion □ September 20th (Wed) - October 3rd (Tue)
□ Isetan Shinjuku Store, Men's Building 8th Floor = Isetan Men's Residence

Customers who spend ¥10,800 (including tax) or more during the event period will receive a gift box with a pen pouch.
(*Quantities are limited. Please note that this offer will end once supplies run out.)

*All prices include tax.


inquiry
Isetan Shinjuku Store, Men's Building 8th Floor = Isetan Men's Residence
03-3352-1111 (main representative)