2017.08.18 update

BEGG | Choose from approximately 70 colors! A scarf order event by a long-established Scottish brand is being held.

08.23 Wed -09.05 Tue
Isetan Shinjuku Men's Building 1F Seasonal goods and accessories
From Wednesday, August 23rd, the Season Goods & Accessories section on the 1st floor Isetan Shinjuku Store, Men's Building will be hosting a color order event for stoles by Scottish textile manufacturer BEGG. Choose your favorite color from a wide variety of options inspired by the natural beauty of Scotland, including its sea, flowers, and forests. The event runs until Tuesday, September 5th.


Begg's cashmere, a product of their pursuit of the finest textiles.


Founded in 1866 in Paisley, a town in the Scottish lowlands, Begg has been making paisley-patterned shawls for generations. For 150 years since its founding, Begg has continued to produce scarves, stoles, shawls, and blankets using traditional looms and machinery, focusing on natural materials such as cashmere, lamb's wool, angora, and silk. The luxurious feel, beautiful colors, and delicate, intricate, and sophisticated collections that can only be felt with high-quality materials have attracted attention from all over the world.



Begg's signature "Arran" uses teasle, a thorny plant grown in Italy, and gently brushes the surface of the fabric to create a ripple-like "nappy" texture, resulting in a cloud-like feel. It boasts the beautiful luster and colors unique to cashmere. "Wispy," on the other hand, uses approximately 8km of cashmere yarn for a single stole and is woven and finished using Begg's patented technology, resulting in a soft, sheer, lightweight cashmere stole. Extremely fine threads are used to express original prints and delicate woven designs.


"Arran"


"Wispy"

At this order event, you can order your favorite piece from a wide variety of colors: 33 for "Aran" and 36 for "Whispy." Begg's cashmere, renowned for its excellent feel and beautiful colors, has an undeniable elegance that is immediately apparent, making it a valuable addition to any wardrobe as an elegant piece that elevates your style at glamorous occasions such as parties.

Begg Color Order Event □ August 23rd (Wed) - September 5th (Tue) *The store will be closed on August 29th (Tue) □ Isetan Shinjuku Store, Men's Building 1st Floor = Seasonal Goods & Accessories ■ Price: From 47,520 yen ■ Delivery: Mid-November onwards

*All prices include tax.

inquiry
Isetan Shinjuku Store, Men's Building 1st Floor = Seasonal Goods & Accessories
03-3352-1111 (main representative)