NOME GOTAIRIKU , a brand that embodies the aesthetics of traditional Japanese clothing in its suits, will be holding a pattern order event at Isetan Shinjuku Store, Men's Building 5th floor = Business Clothing. The brand, which offers suits that are made in Japan from fabric to sewing, will offer its standard fabric swatches as well as limited edition fabrics from "Miyuki Keori" created specifically for this fair. The event will run from Wednesday, June 28th to Tuesday, July 11th.


Norm Gotairiku is a new brand exclusively at Isetan Shinjuku Store , which debuted in the Spring/Summer 2017 season. Based on the "English drape" of the 1930s, which can be considered the prototype of the suit, this suit features a soft lapel and front made with a single layer of interlining, a rounded silhouette reminiscent of the way fabric is draped over the body in traditional Japanese clothing, and a soft shoulder area made only with thin felt instead of padding, resulting in a relaxed, contemporary feel that makes it comfortable to wear.

Suit: 82,080 yen

This pattern order event will feature, in keeping with the brand's focus on "Japanese modern" aesthetics, classic fabric swatches based on sophisticated Japanese colors from the Edo period, such as "brown, gray, and traditional Japanese indigo (navy)," as well as limited edition fabrics from Miyuki Keori in Aichi Prefecture, a company that has consistently pursued the highest quality fabrics since its founding in 1905. These fabrics are not only made with threads that are not too fine, resulting in beautifully tailored garments, but also possess a lustrous sheen and a soft texture, making them truly appealing.

We encourage you to try Norm Gotairiku, a suit that evokes a sense of exhilaration when you put it on and grows more endearing the more you wear it.

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Norm Gotairiku Pattern Order Event □ June 28th (Wed) - July 11th (Tue)
□ Isetan Shinjuku Store, Men's Building 5th Floor = Business Clothing ■ Price: From 79,920 yen
■Delivery: Approximately 3 weeks later

*All prices include tax.

inquiry
Isetan Shinjuku Store, Men's Building 5th Floor = Business Clothing
03-3352-1111 (main representative)