View Edward Green products at the Isetan Online Store

1. To wear good quality shoes for a long time, know your "size" and "width".

Edward Green is a quintessential British shoe that perfectly reflects the confidence and motivation of a businessman in his prime. It is especially recommended for Japanese men who have the common problem of "having small feet and not being able to find shoes in the design they want" or "having small heels and not being able to find shoes that fit."

The main advantage of online stores is the convenience of being able to shop whenever and however much you want without paying for transportation. However, if you're buying high-end shoes like Edward Green for the first time, the first step is to have your size and width measured at a physical store. Only then will you know, for example, that you need a size UK6 with an E width in Edward Green shoes. We highly recommend taking your measurements and getting fitted at a store so you can see the actual shoes in person.

Edward Green's sizing is particularly distinctive, as it's handwritten in a small oval window on the inside of the shoe, such as "6/6 1/2 E 202". The number "6" on the left is the UK size, "6 1/2" is the US size, "E" is the width, and "202" is the shoe last. *Isetan Men's uses the UK sizing.

Edward Green shoes are available in stores at the following locations: Isetan Shinjuku Store, Men's Building B1F; Mitsukoshi Ginza Store 5F; and Mitsukoshi Nihonbashi Main Store Main Building 2F. Once you know your size, width, and the characteristics of your shoe last, you can purchase them whenever you like.

The "Chelsea" is Edward Green's signature model. The top shoe is made with the "202" last, and the bottom shoe with the "82" last.

2. Learn about the characteristics of shoe lasts that provide a comfortable fit for your feet.

Once you know your size and width, the next thing you should learn is the characteristics of the shoe last. Isetan Online Store carries five popular Edward Green models, and they come in two types of lasts: "202" and "82".

The "202" last is a renowned last often referred to as an "eternal masterpiece," and compared to the "82," it has a more rounded shape overall. Its wide fit, high instep, and relatively small heel make it a popular choice for Japanese feet.

The one on the left is the last one, "202," and the one on the right is "82."

The "82" has a slightly longer nose compared to the "202," and the outer curve of the shoe is more inward-facing. The inner line is straight, so it fits people with slender feet. It has a lower instep than the "202" and is more suitable for people with thin feet, which creates a more elegant look.

3. For your first pair, we recommend the timeless classics "DOVER" and "CHELSEA".

Even if you're not a British shoe enthusiast, you've probably heard or seen the phrase "Green Dover" or "Green Chelsea" several times. There's no doubt that both are iconic, must-have shoes representing their respective brands.

"DOVER (202/E)"
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The "DOVER" is a U-tip shoe characterized by its "skin stitching" on the toe, which is hand-sewn stitch by stitch by skilled craftsmen using a needle made from boar whiskers. The standard last for the "DOVER" is 32, but Isetan Men's has chosen the 202 last, which is more suitable for Japanese feet.

The reason given is that "the tight fit around the instep can be uncomfortable for those with high insteps, and the classic look of the 202 balances very well with the upper." Furthermore, the Goodyear welt construction extends 360° to the heel, giving it a substantial feel from behind. Combined with the double sole, it boasts a craftsmanship-like beauty.

While U-tip shoes can sometimes give a casual impression when viewed alone, the Dover model features intricate skin stitching, making it look very stylish even when paired with a suit.

"Chelsea (82/E)"
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The "CHELSEA" is another iconic model representing Edward Green. It's a straight-tip shoe using the "82" last, which has the clean, modern shape mentioned above, and the elegant stitching, commonly known as the "swan neck," is truly one of the brand's symbolic designs. The beautiful overall balance is also a key point of its popularity. The Isetan online store only carries the "E" width, but the "D" width is also available in stores.

4. "Next Green" - These three pairs are the classic second pair.

As those who regularly read Isetan Men's Net know, the eyelets through which the laces are threaded on leather shoes—the "wings"—are an important part that determines the overall impression of the shoe. In the case of the inner-laced style, where the wing section is integrated with the upper part of the shoe, the wing section does not open at a wide angle, making it difficult to adjust the tightness with the laces, but this creates a clean and elegant look.

On the other hand, the open lacing system has a design where the lacing rests on the front of the instep, and the lacing can be fully opened, making it easy to put on and take off. While it has the advantage of being easy to adjust the tightness, it also gives a casual impression, like the military boots or sports shoes from which it originated.

If the invitation you receive specifies a dress code of "FORMAL" or "SEMI FORMAL," wearing oxford shoes will ensure you don't feel intimidated by the atmosphere.

"Malvern (82/E)"
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The "MALVERN" is a representative model of Edward Green's closed-laced wingtip shoes. While wingtips often evoke a country style, the sharp impression of the 82 last gives it a balance that makes it easy to match with modern suits. Often compared to the "BERKELEY" model, which we will introduce next, as a "second pair of Green shoes," it is a classic British gentleman's shoe.

"Berkeley (202/E)"
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The "Berkeley" with its punched cap toe and closed lacing system is a shoe you'll want to include in your daily rotation. Its versatile design makes it easy to match with business attire without being too casual, and it's the perfect shoe to lift your spirits when you want to change things up a bit.

"Cardiff (202/E)"
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Among the models we're introducing today, the "CARDIEF" is an open-laced semi-brogue. With its rounded 202 last and well-matched punched cap toe, it's a popular casual design that expands your styling options from jacket and slacks to denim. This season, it's a shoe you'll want to enjoy paired with a cotton suit or pleated trousers.

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Related products can be found here ▶ View EDWARD GREEN products at Isetan Online Store

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*All prices include tax.

inquiry
Isetan Shinjuku Store, Men's Building , B1F = Men's Shoes
03-3352-1111 (main representative)