2017.02.16 update

Blow in the Pop Wind—Poetic Sentiment Exploding on the Streets [The Gentlemens Makers | 2017 Spring](1/2)

An active style reimagined with 80s athletic wear and pop characters. Styling with patterns on patterns and colors on colors reflects the mood of the era.


Sacai <br> Sweater ¥45,360, Cut and Sewn ¥22,680, Pants ¥38,880, Hat ¥20,520, Shoes ¥103,680 ■ Isetan Shinjuku Store, Men's Building 2F = International Creators

A shift is occurring in men's fashion, which was once dominated by simple and chic styles. There's a growing trend to incorporate not only vivid colors into outfits, but also sporty elements and pop motifs.

"Athleisure," a portmanteau of athletic and leisure, has gained popularity over the past two years due to its ease of incorporating sporty elements into everyday wear. However, gray heather sweatshirts and dark-colored sportswear are no longer enough, and the trend is finally moving in a more pop direction.

This feature clashes colors and patterns. In addition to sporty elements, it also incorporates the handcrafted feel of streetwear, such as bomber jackets and varsity jackets. Personal styling and subtle customization are key keywords for differentiating yourself from others.