2016.04.15 update

agnès b. HOMME | Coffee lovers should check this out? Coffee-dyed T-shirts and tote bags are now available.


T-shirts and tote bags overdyed with coffee are now available.


Spring is finally here. As the weather gets warmer, it's the season when we want to wear bright colors. Isetan Shinjuku Store, Men's Building 6th floor = Contemporary Casual, T-shirts and tote bags overdyed with coffee are now available in the "I love colors" campaign from agnès b., the quintessential French casual brand.

Agnès b. has created items using overdyeing, a technique that has been an important creative root for the brand since its founding 40 years ago. These items are dyed with an original blend coffee from "OBSCURA COFFEE ROASTERS," which oversees "le café du jour," a café located inside the Agnès b. Ginza store that opened last September.

Our classic logo t-shirts and striped t-shirts now feature a unique faded look thanks to the overdyeing process, giving them a worn-in feel, and the coffee flavor adds an extra layer of character. This campaign, which includes a free original coffee can for those who purchase eligible items, will run until Tuesday, May 10th.


T-shirt: 10,800 yen

Agnès b.'s classic thin-striped T-shirt is a must-have item. Made from the same fabric as traditional rugby shirts and woven very tightly, it stretches minimally and becomes more comfortable with each wear.


T-shirt ¥7,992

Agnès b.'s classic logo T-shirt can be worn all year round. The handwritten lettering gives it a somewhat nostalgic and gentle feel.


Tote bag: 5,400 yen

A canvas tote bag featuring Agnès b.'s signature handwritten lettering. The overdyed finish gives the fabric a worn-in feel and uneven coloring, creating a softer impression.

inquiry
Isetan Shinjuku Store, Men's Building 6th Floor = Contemporary Casual
03-3352-1111 (main representative)