[Episode 13] Top 3 Best-Selling Coats!
Today, for those of you who already own a variety of coats but are looking for something new, we'll introduce the top 3 best-selling coats at Isetan Shinjuku Store, Men's Building 5th Floor = Business Clothing.

No.1 100% Cashmere Elegant Stand Collar Coat <br>This coat from D'Urban Ombré uses cashmere from Inner Mongolia. To bring out its best qualities, it has been finished with a beaver finish (a technique that lies the nap in one direction to minimize frizz). The elegant luster and lightweight feel unique to cashmere, along with the shorter length of 86cm (size M), makes it suitable for both formal and casual occasions, making it the number one ranked model.
Durban Ombre Coat ¥118,800

No. 2 A versatile, all-weather trench coat that's also great for temperature regulation. <br> This coat by Franco Prinzivalli is made from 100% wool. It features "Venttech" processing, which blocks wind and releases heat. Plus, it comes with a removable down liner! Many people said it's cold on the way from home or work to the station, but too hot on the train, so this coat, perfect for temperature regulation, came in second place. The length is 90cm (size 46, equivalent to a medium), a mid-length that's not too long.
Franco Prinzivali Coat ¥91,800

No. 3 This year's hugely popular boucle coat <br>Eleventy's boucle coat is a triple-woven blend of wool, alpaca, and nylon. Boucle refers to yarn that has been processed to have loop-shaped threads on the surface, but the word originally means "curly hair" or "loop" in French. Its unique volume and luxurious melange look are fresh and popular among trend-conscious people, earning it the 3rd spot! The length is 86cm (equivalent to a 46/M size), a short length that is easy to wear both on and off duty.
Eleventy Court: 118,800 yen
What did you think?
This is the last update for NO SUITS NO LIFE this year. It's been four months since we started in August. I hope it has been helpful to everyone with their suit styling. We will continue to post information related to suits next year, so please stay tuned!
Next time, we'll introduce some surprisingly little-known terms related to suits!
![[Autumn/Winter 2026] What are the must-have men's coats? Recommended styles and types explained | Mitsukoshi Isetan Online Store](https://ug7rtk3vglg3.global.ssl.fastly.net/images/empty.png)