Artificial intelligence SENSY
Isetan Shinjuku Store has introduced a new customer service service: shopping using the AI-powered app "SENSY." This service utilizes "SENSY" installed on customers' smartphones or on tablet devices used by in-store stylists. "SENSY" analyzes customer preferences and provides more tailored suggestions. From September 16th (Wednesday), a service allowing customers to experience SENSY firsthand was offered at the "UTILITIES SENSE MARKET in ISETAN," a collaborative event with the men's fashion magazine "SENSE," held on the 1st floor of Isetan Shinjuku Store, Men's Building . Over 30 brands participated in this event. More information can be found here .


"SENSY" and Isetan Men's "SENSY" will be further upgraded from Wednesday, November 25th. Isetan Men's buyers' AI will be incorporated into "SENSY." This will allow you to see the buyers' preferences and combine them with your own preferences. You may discover something new in the items and outfits suggested by "SENSY." Also, from Wednesday, November 25th to Tuesday, December 1st, at the International Creators section on the 2nd floor Isetan Shinjuku Store, Men's Building , and from Thursday, December 2nd to Thursday, December 31st, at the Contemporary Casual section on the 6th floor of the Isetan Isetan Shinjuku Store, Men's Building digital signage will be used to allow you to consult with SENSY before shopping. iPads will be set up on the same floors, and "SENSY" will suggest outfits tailored to your preferences. Furthermore, the items suggested within "SENSY" can also be purchased from the online store, so you can shop from the comfort of your home at a later date. Please take this opportunity to experience "SENSY."

"SENSY" experience
From Wednesday, November 25th to Tuesday, December 1st
Isetan Shinjuku Store, Men's Building 2nd Floor = International Creators

From Wednesday, December 2nd to December 31st
Isetan Shinjuku Store, Men's Building 6th Floor = Contemporary Casual

inquiry
03-3352-1111 (main representative)