SUNSPEL
T-shirt ¥8,100, Boxer shorts ¥5,940 ■ Isetan Shinjuku Store, Men's Building B1F = Underwear, Nightwear, Socks

If you want to experience the comfort of a brand with over 150 years of history, try this underwear.

In 1860, during the height of the Industrial Revolution, Thomas Arthur Hill established a textile factory in Nottingham, giving rise to the Sunspel brand. Since then, Sunspel has become a pioneer in luxury underwear. Its distinguishing features are its seamless construction and gentle feel against the skin. The new collection, which carries on this philosophy, uses a lightweight and soft proprietary material called "Q82," a staple fabric. After removing impurities from hand-picked extra-long staple cotton, it is twisted strongly and smoothly. The cotton yarn, finished with meticulous care, becomes more comfortable with each wear. Here you will find comfort based on tradition.

PENHALIGON'S
Left: "Endymion Concentré Eau de Parfum" ¥25,056 (100mL)
Right: "Luna Eau de Toilette" ¥23,760 (100mL)
■ Isetan Shinjuku Store, Men's Building 1st Floor = Men's Accessories

Try enjoying the fragrances that complement each other's stories.

Penhaligon's, a fragrance house with over 130 years of history, offers a rich array of scents to enrich your everyday life. The fragrance on the left is inspired by Endymion, Zeus's son who, due to his extraordinary beauty, was forced into eternal sleep by the moon goddess. It's a rich fragrance that sensually enhances the allure of a mature man. Its counterpart, the fragrance on the right, is inspired by the moon goddess herself. This one is a romantic and refreshing scent that expresses the longing of the moon goddess. This is a great time to exchange these fragrances with your partner. Enjoy these complementary fragrances together!

GLOBE-TROTTER
Travel case: ¥226,800 (55.5 x 42.5 x 20 cm)
Pocket square ¥16,200 ■ Isetan Shinjuku Store, Men's Building 4th Floor = International Luxury

A trolley case and scarf that evoke the feeling of a fun air journey.

One of the joys of traveling is sticking stickers of airports and landmarks you've visited onto your suitcase. This is the theme of Globe-Trotter's new trolley, which features a matching pocket square. The case itself, inspired by 1960s archives, actually traveled with a cabin attendant from BOAC (the predecessor to British Airways) and is covered in stickers from around the world. Traveling with a trolley like this would surely be even more enjoyable.

British Week
■March 15th (Wednesday) - 28th (Tuesday)
■ Isetan Shinjuku Store, Men's Building = Every floor


"DAVID BOWIE is" Special Promotion ■ March 15th (Wed) - 28th (Tue)
■ Isetan Shinjuku Store, Men's Building = 1st Floor = Promotion

"DAVID BOWIE is," an exhibition tracing the life and work of David Bowie, the cultural icon of the century who sadly passed away in 2016, will be held at Terada Warehouse G1 Building in Tennozu from January 8th (Sun) to April 9th (Sun). Isetan Shinjuku Store, Men's Building will also be hosting events and collaborations with designers to commemorate this retrospective, which has broken attendance records worldwide. Details here.

*All prices include tax.

inquiry
03-3352-1111 (main representative)