A pop-up shop for Voile Blanche, an Italian premium sneaker brand that boasts superior design, comfort, and originality, will be held at the men's shoes section on the first basement floor of the Men's Building at Isetan Shinjuku from Wednesday, September 30th to Tuesday, October 13th.

Voile Blanche, a factory brand from Italy, the mecca of shoemaking, with its own workshop in Marche Serbia and possessing high levels of craftsmanship, offers designs and quality that set it apart from mass-produced goods.

During the event, in addition to the hugely popular "CLUB01" series, we will be offering a wide range of other models, including the "LYTON FLEX," a slip-on model for sophisticated adults featuring high-quality materials and a clean, elegant look, and the popular "PARIS STUDS" model.

The "PARIS STUDS" is a luxurious model with an upper crafted from high-quality calf leather and suede. Its deep, foot-hugging design makes it feel lightweight. The striking details of the shoelaces and heel studs add a stylish accent to any outfit. The carefully designed outsole provides a comfortable, light feel.

The "CLUB" series is characterized by its commitment to using Italian-made materials and incorporating parts and materials used in sports sneakers into its design. This model adds a touch of luxury to a playful design. The EVA sole with screen printing on the midsole and the thick cup insole further enhance comfort.

The "QWARK HYPE" from Voile Blanche features a more complex cut. This model is designed to enhance style with just the right amount of detail while providing comfort. Made with Italian calf leather and inspired by retro running shoes, it features a luxurious chunky outsole.

Production STUDIO ALTA