WACOAL MEN , a men's underwear brand by Wacoal, will be holding a pop-up store at the Isetan Shinjuku Men's Building, B1F, Underwear, Socks, and Nightwear section from February 11th (Wednesday, public holiday) to February 24th (Tuesday).

At this event, we will be introducing Wacoal Men's flagship product, "Lace Boxer™," as well as the "High Premium Lace Boxer (WT3888)," available only this season. The "High Premium Lace Boxer" uses delicate lace from Sakae Lace Co., Ltd., which handles everything from design and planning to production of Leavers lace, incorporating traditional Japanese colors, and is constantly in demand from fashion houses around the world.
Three colors are available: "Crimson" (RE color), which is said to symbolize good fortune and protection from evil; "Pure White" (WH color), which is said to symbolize purification and a new start; and "Victory Color" (KO color), which is said to symbolize unwavering victory.
We offer original packaging that makes it an excellent gift for someone special.
Please come and experience the unique texture of this material, which is different from regular racing boxers, at our store.

High Premium Race Boxer Shorts (WT3888)
11,000 yen *Pre-sale at Isetan Shinjuku from February 7th (Sat) *Limited item for the pop-up event *Release date after this pop-up will be from February 20th (Fri), but will vary depending on the date of the pop-up event at each store.

Additionally, we're launching "Pants Flower," a line of popular "Lace Boxer™" designs from our regular lineup, featuring beautiful floral patterns, making them a perfect gift for someone special.

Furthermore, as part of our 2026 new product lineup, we will be releasing collaborative items with BRÚ NA BÓINNE, a brand popular for its original and free-spirited approach to product creation, available in two heart-patterned colors starting February 5th (Thursday).
Please take this opportunity to visit our store.

►View Wacoal Men products at Mitsukoshi Isetan Online Store