[Updated January 9th] AKAPAN, the underwear project directed by actor Yukiyoshi Ozawa, is holding its first-ever pop-up store at Isetan Shinjuku.
- 01.14 Wed -01.20 Tue
- Isetan Shinjuku Men's Building B1F Underwear, socks, and nightwear
AKAPAN, the brand directed by actor Yukiyoshi Ozawa, will be hosting a pop-up store from January 14th (Wed) to January 20th (Tue) at Isetan Shinjuku Store, Men's Building B1F, Underwear, Socks, and Nightwear. Director Yukiyoshi Ozawa is scheduled to visit the store for the brand's first-ever pop-up.
*Please note that visits may be canceled or changed due to unforeseen circumstances. Also, staff may be absent at certain times. Thank you for your understanding.
In addition to the main product, the boxer briefs (OCEAN), the pop-up store will also be selling original T-shirts printed with the brand slogan "SEIZE THE DAY" (meaning "live in the present moment") and original socks in the main scarlet color, exclusively at the pop-up. Furthermore, a 3-piece gift box containing boxer briefs, a T-shirt, and socks will also be available for purchase.
- ABOUT|AKAPAN
- These "pants" are a symbol of the brand, embodying Mr. Ozawa's meticulous attention to detail.
- AKAPAN's product lineup, based on the color "red," is available exclusively at the pop-up store.
- [Featuring Yukiyoshi Ozawa!] A deep dive into the charm of AKAPAN! AKAPAN, produced by Mr. Ozawa, is now available at Isetan! | GUIDE by ISETAN MITSUKOSHI
- Event Information
ABOUT|AKAPAN
AKAPAN BRAND CONCEPT
Yukiyoshi Ozawa is expanding his range of activities as an actor.
Actually, Ozawa only wears red underwear on a daily basis.
Why the insistence on red?
In Japan, since ancient times, red loincloths have been considered auspicious.
She also likes the "Good Luck" image that the color evokes.
His father, Seiji Ozawa, a world-renowned conductor, was a huge fan of the Boston Red Sox and always wore red items (socks, jacket, red cap, etc.).
Those childhood memories led to a positive impression of the color red.
Apparently, there are other potential reasons as well.
He always wears red pants, and they're made of high-quality material.
I was always looking for soft, comfortable red underwear.
Amidst all of this, a certain thought suddenly crossed my mind.
"Wouldn't it be better to just make it myself?"
And that's how the AKAPAN PROJECT was born. With passion and attention to detail in materials and packaging, we create items for ourselves, and for someone we haven't yet met.
BRAND'S LOGO
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SEIZE THE DAY "Live in this moment to the fullest"
AKAPAN's red is a deep vermilion, a color that Mr. Ozawa was particular about. The blue earth represents the ocean, and the fundoshi (traditional Japanese loincloth) is used to represent Japanese culture and underwear.
CONT.1974: 1974 was the year Mr. Ozawa was born.
These "pants" are a symbol of the brand, embodying Mr. Ozawa's meticulous attention to detail.
AKAPAN's product lineup, based on the color "red," is available exclusively at the pop-up store.
AKAPAN [SEIZE THE DAY] T-shirt White/Navy
7,700 yen
AKAPAN SOX Red
2,750 yen
AKAPAN Gift Box
(BOXER BRIEFS, [SEIZE THE DAY] T-shirt, SOX)
12,210 yen
[Featuring Yukiyoshi Ozawa!] A deep dive into the charm of AKAPAN! AKAPAN, produced by Mr. Ozawa, is now available at Isetan! | GUIDE by ISETAN MITSUKOSHI
Event Information
- Event period: January 14th (Wed) - January 20th (Tue)
- Location: Isetan Shinjuku Store, Men's Building B1F (Underwear, Socks, Nightwear)
- Visit dates and times: January 14th (Wed) 5pm-7pm, 18th (Sun) 2pm-4pm, 20th (Tue) 5pm-7pm
*All prices include tax.
*The information in this article is current as of the time of publication. Product information may be revised or changed without notice.
For inquiries, please contact Isetan Shinjuku Store, Men's Building , B1F, Underwear, Socks, and Nightwear.
For inquiries via email, please click here.
