2025.10.18 update

Get tips on creating the perfect impression with our Men's Face Type Diagnosis®! We're holding an advice session at Isetan Shinjuku Store to help you find the perfect eyewear for you.

11.01 Sat -11.02 Sun
Isetan Shinjuku Men's Building 8F Isetan Men's Residence
Are you familiar with Face Type Diagnosis®?
"Face Type Diagnosis®" analyzes your face type based on the contours, features, and balance of your face. Knowing your face type can help you choose items that enhance your attractive features, including styling accessories like glasses and hairstyles.

Isetan Shinjuku Store, Men's Building 8th floor, Isetan Men's Residence will be holding a limited-time eyewear selection advice session using the Men's Face Type Diagnosis® (fee applies) at 999.9 on November 1st (Sat) and November 2nd (Sun). We will help you choose the perfect eyewear based on advice that enhances your appearance after learning about your face type.

►Click here for event details

  1. Which face type are you? Here's a guide to the four face types and how to check them!
  2. Here are the characteristics of four different men's styles.
    1. Fresh | "Childlike Face" x "Linear Design"
    2. Charming | "Childlike Face" x "Curvy Figure"
    3. Cool | "Mature look" x "Linear"
    4. Elegant | "Mature Face" x "Curvy"
  3. November 1st (Sat), 2nd (Sun) | Men's Face Type Diagnosis® x 999.9 Eyewear Advice Session
    Event details

What face type are you?
Here are the four face types and the checklist!

There are many items to check! You can do a self-check by looking in a mirror, but a detailed analysis by a qualified professional will give you more objective and accurate results.
Next, we'll introduce the checklist and the process. Try applying it to your own face.

■STEP 1 Check whether you have a "childlike face" or an "adult face"

① Face shape: A: Round face, horizontally elongated base shape / B: Oval face, long face, vertically elongated base shape ② Three-dimensionality: A: Flat (low nasal bridge) / B: Three-dimensional (high nasal bridge)
③ Eye position…A: Slightly far apart / B: Slightly close together ④ Eye angle…A: Downward-sloping eyes (outer corner lower than inner corner) / B: Upward-sloping eyes (outer corner higher than inner corner)
⑤ Length from mouth to chin… A: Short / B: Long
People with a higher number of A's have a "childlike face," while people with a higher number of B 's have a "mature face."


■STEP 2 Check whether it's "curvilinear" or "linear"

① Overall shape: C: No bones in the face / D: Bones are visible in the face ② Eyebrow shape: C: Arched / D: Parallel ③ Eye shape: C: Clear double eyelids / D: Narrow eyes ④ Nose shape: C: Rounded / D: Straight nose bridge ⑤ Lip thickness: C: Thick / D: Thin
Those with a high number of C's are "curvilinear," while those with a high number of D's are "linear."

Furthermore, each type can be classified into "soft," which gives a soft impression to the eyebrows and eyes, and "hard," which gives a strong impression.



Here are the characteristics of the four different types.

1. Fresh | "Childlike Face" x "Linear Design"

A face with straight lines and flat features, giving a cool and refreshing impression.


■ Common notes for improving the impression of "Fresh" (hard/soft) people
Fresh-type individuals, with their refreshing and clean image, suit simple and casual styles.
For hairstyles, a casual and light style is recommended.
Eyeglass frames with a long vertical width are a good match for the rounded "Wellington" type.


2. Charming | "Childlike Face" x "Curvy Figure"

A flat face with rounded contours and features gives off a youthful and soft impression.


■ Common notes for improving the impression of "Charming" (hard/soft) people
Charming, with her youthful appearance, excels at casual and soft-looking styles.
A natural, rounded hairstyle suits you best. Rounded eyeglass frames are also recommended.


3. Cool | "Mature look" x "Linear"

A face with straight lines and flat features gives a mature, masculine, and dignified impression.


■ Common notes for improving the impression of "cool" (hard/soft) people
For those with a cool, mature look, a clean and neat style is recommended.
For your hairstyle, keep the volume on the sides down for a refreshing look. For eyeglass frames, a "square" type with a structured shape is recommended.


4. Elegant | "Mature Face" x "Curvy"

A face with curved contours and features that gives off a sophisticated, mature look.


■ Common notes for improving the impression of "elegant" (hard/soft) people
Elegant individuals with a mature and sophisticated image excel at refined, elegant, and glamorous styles.
Curly hairstyles and wet-look styling suit you well.
Oval-shaped eyeglass frames, which are longer horizontally than vertically, bring out the charm of elegant individuals.


Get tips on creating the right impression with our Men's Face Type Diagnosis®!
We're holding an advice session to help you find the perfect eyewear for you.

November 1st (Sat), November 2nd (Sun)
Men's Face Type Diagnosis® x 999.9 Eyewear Advice Session


Based on a Men's Face Type Diagnosis® conducted by a qualified Men's Attendant , we will be holding a limited-time event at Isetan Shinjuku Store, Men's Building , where we will introduce eyewear from the popular Japanese eyewear brand 999.9 that is perfect for you. Please take advantage of this valuable opportunity.

* The "Men's Face Type Diagnosis®" is a paid service (8,800 yen).
*The "Men's Face Type Diagnosis® x 999.9 Eyewear Advice Session" requires advance reservations.

Event details
■Event Dates: November 1st (Sat), November 2nd (Sun)
■Location: Isetan Isetan Shinjuku Store, Men's Building 8th Floor, Isetan Men's Residence ■Duration: "Face Type Diagnosis®" (approx. 45 minutes) + "Eyewear Selection Assistance" (approx. 60-90 minutes)
■Price: 8,800 yen
■Reservations: Reservations are required in advance. You can make a reservation through the dedicated page.
►Book your appointment here
*Reservations will begin on October 18th (Sat) at 10:00 AM.

■ Flow of the advice session on the day
• Men's Face Type Diagnosis® by Men's Attendant + Explanation of Results + Delivery of Data of Results (approximately 45 minutes)
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Based on the results, a 999.9 staff member will assist you with frame selection, lens consultation, and vision testing (approximately 60-90 minutes).

Text & illustration: Studio Alta

*All prices include tax.
*The information in this article is current as of the time of publication. Product information may be revised or changed without notice.

For inquiries, please contact Isetan Shinjuku Store, Men's Building
For inquiries via email, please click here.