[Series] Spring is the time to buy a new bag! Enjoy FUJITAKA bags! | "Adults' Field Trip" GUIDE by ISETAN MITSUKOSHI

PROMOTION
Here's a look at a popular video from "Adult Field Trips," a series of videos available on Mitsukoshi Isetan's official YouTube channel, "GUIDE by ISETAN MITSUKOSHI"!

Whether it's a bag you use for work or one you use on weekends or while traveling, it's a given that they should be both stylish and functional. However, the GUIDE crew for this "Adults' Field Trip" aims to "add bags as accessories to your outfit." Crew member Tashiro is enthusiastic, saying, "I want to make this a trend worldwide!"

To find a bag as a fashion accessory, the three went to "FUJITAKA TOKYO," a concept shop in Asakusabashi for the brand FUJITAKA , which is available in the Bags & Luggage section on the first basement floor of the men's department store. Read on to find out what kind of "accessory bags" the three of them found!

  1. "FUJITAKA TOKYO" offers a "digital + physical = phygital" experience.
  2. Looking good, and being easy to use, what bag did Tsuchiya like?
    1. This is what Tsuchiya chose.
  3. "Gentle leather that's kind to people and the environment," safe for the whole family, has captured the heart of Fushinuki!
    1. This is what Fushinuki chose.
  4. Even the expert at Tashiro was impressed. "This is exactly what I wanted!"
    1. This is the one Tashiro chose.
  5. For more details, click here! [Full video] Find the perfect bag to complete your spring wardrobe! FUJITAKA

The characters in this story
[GUIDE Crew]

FUSHINUKI/Fushinuki = A stylish leader with a strong interest in art and fashion (pictured left)
TSUCHIYA/Tsuchiya = GUIDE editor-in-chief who enjoys classics from various genres (second from the left in the image)
TASHIRO (pictured right) is everyone's senior, a sauna enthusiast from downtown Tokyo.

[Navigator]
Akanuma = FUJITAKA PR (third from the left in the image)


  • "FUJITAKA TOKYO" offers a "digital + physical = phygital" experience.

    FUJITAKA a Japanese brand that fuses traditional Japanese craftsmanship with playful creations that incorporate contemporary trends. FUJITAKA TOKYO, which opened in Asakusabashi, Tokyo last July, is a concept shop that recreates the VR shop "XREARIUM" featured on the brand's website. It not only showcases the latest bags and leather goods, but also allows customers to order while conversing with craftsmen at the Osaka factory via monitor.


Looking good, and being easy to use, what bag did Tsuchiya like?

FUJITAKA PR's Akanuma recommended a taupe-colored bag to Tsuchiya, saying that "elegant colors suit her well," as it's easy to match with various styles and gives an elegant impression. It also goes perfectly with soft leather.



The colors and materials are easy to use not only for business but also for casual styles.

The Akanuma bag is normally B4 size, but by using the internal belt, it can be made more compact and used as A4 size. It also has a large pocket inside, and FUJITAKA 's attention to detail is evident even in the parts you can't see, such as the shoulder strap.

I use both B4 and A4 size paper for my work, so this is really convenient.

Pairing it with a scarf from Akanuma FUJITAKA would also be a stylish choice.

Another recommendation for Tsuchiya is a simple one-handle tote bag.


Using leather from a prestigious German tannery, the handle length can be adjusted to two different levels, but what's more...

Akanuma: When you actually put it on your shoulders, doesn't it feel like it fits your body perfectly?

Tsuchiya certainly has a sense of oneness with his body.

The sole of the Akanuma bag is cut to conform to the body for a comfortable fit, and part of the core material between the outer leather and the lining is made of leather, so it will age and soften along with the outer leather over time.

This is what Tsuchiya chose.



"Gentle leather that's kind to people and the environment," safe for the whole family, has captured the heart of Fushinuki!


At the business bag section on the second floor of 'FUJITAKA TOKYO', Ms. Akanuma chose a stylish business bag for her project.


At Akanuma , we use leather that is safe and secure even for infants and toddlers to touch. Furthermore, the antique dyeing and embossing give it a rich, deep feel.

This is a seamless business bag, and it looks quite stylish.

More and more people are using business bags from Akanuma Fashion. They are compact but designed to be easy to use.

I like the knotless, chic look. I was looking for something I could wear for special occasions, so this is perfect.


Akanuma has another recommendation, and this is a classic business bag from FUJITAKA .

Tashiro is a long-selling item that has been carried for a long time at the Isetan Shinjuku Men's Department Store.

The Akanuma bag has a really simple design, the zipper opens all the way down, making it easy to take things out, and it has a good depth, so it can hold more than it looks like it would.

It has all the necessary pockets, such as a pocket for a water bottle, so it certainly looks like it would be easy to use.



This is what Fushinuki chose.



Even the expert at Tashiro was impressed. "This is exactly what I wanted!"


For Akanuma Shiro, I recommend a colorful pouch and a convenient packable tote bag. The pouch's outer leather is goat leather, a thick leather that has been vegetable-tanned to achieve a beautiful color, and the inside is made of sheep leather.


What kind of things should I put in there ?

This bag can easily fit not only Akanuma cards and coins, but also the foldable sunglasses that I created in collaboration with ROAV GALAXY.

Tashiro, if you hang it around your neck like this, it's perfect for this theme, "accessory bag."


It can even fit Akanuma earphones, and you can attach it to your bag using the included carabiner. Fashion professional Tashiro recommends using two accent colors!

Another item I'd like to introduce is a set of an Ultrasuede® bag and a pouch to store it in, which will be available for pre-sale at an event at Isetan Shinjuku Men's Building starting April 9th (Wednesday), in response to requests for a "sub-bag for adults."


This would make a great , stylish secondary bag.

Tsuchiya 's bags are lightweight and have nice handles.

This is the one Tashiro chose.



Event Information
FUJITAKA Promotion
  • Event period: 4
  • Venue: Isetan Shinjuku Store, Men's Building, B1F Bags & Luggage / 1F Men's Accessories


For more details, click here! [Full video]
Find the perfect bag to complete your spring wardrobe! FUJITAKA


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This is Mitsukoshi Isetan's owned video media, which develops adult men's fashion projects with the theme of "enjoying fashion."


*The information in this article is current as of April 4, 2025, the date the main video was released. Product information may be revised or changed without notice.

Text: Makoto Kajii

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