Summer is finally here, and it's the perfect time to fully enjoy the outdoors, outdoor festivals, and travel! When it comes to summer events and travel where you'll be exposed to strong sunlight more often, a hat is an essential item. CA4LA, a hat brand known for its commitment to Made in Japan products, will be opening a limited-time pop-up store on the 1st floor Isetan Shinjuku Store, Men's Building .

For those who don't usually wear hats, we encourage you to give them a try! We'll introduce some recommended hats that are easy to incorporate into your everyday style, categorized by summer occasion.

Scene 1: Outdoor Festival

At outdoor festivals, umbrellas are usually not allowed because they would obstruct the view of the stage. A hat to block the hot sun is an essential item. Considering the possibility of crowds, it's best to choose a simple hat with a brim that isn't too wide and with minimal decoration. UV protection, breathability, and water resistance are also important factors.

This bucket hat is made from a cotton-like nylon fabric that is breathable, water-repellent, windproof, and UV-cut. The lining uses a mesh fabric that is sweat-absorbing and quick-drying. The design prevents water from entering through the seams. A belt loop, similar to those on a jungle hat, is sewn onto the side, making it versatile for both outdoor activities and everyday use. It comes with a removable chin strap and an original reflective print patch. An adjustable inner band is also included.

Scene 2: Barbecue

Many people enjoy barbecues as a way to easily enjoy the summer, even if they are outdoor beginners. There are now more and more barbecue facilities where you can enjoy a barbecue without bringing anything, as well as barbecue options at restaurants, making it easy to enjoy a barbecue even in urban areas. However, considering the possibility of flying charcoal, dust, and dirt, it's a good idea to wear a hat to protect your head. Choose your favorite type, such as a cap or hat, to add a stylish accent to your outfit.

A baseball cap featuring original embroidery. The slightly shallow crown fits comfortably on the head. Made with glossy cotton fabric, it has a sophisticated, not-too-casual look. The original CA4LA logo, inspired by a compass, is a key design element.

A bucket hat with a detachable chin strap. The body is made of a breathable and lightweight pique knit jersey material, creating a small silhouette. The underside of the brim has a contrasting fabric, adding a subtle accent. The gold hardware adorning the slightly longer chin strap is also a key feature. While the design is easy to incorporate into everyday outfits, it is an item that brings out a feminine touch.

Scene 3: Short Trip

For a short trip where you want to enjoy an active lifestyle, it's a good idea to choose a hat that will tie your style together without looking too casual. The key is a stylish design that looks good even when worn in the city, and breathability that prevents stuffiness even when you're walking around and sweating.

This is a high-back fedora hat made of linen knit. The hat retains its shape thanks to a special technique that incorporates heat-hardening yarn during the knitting process. This technique, possessed by only a few companies in Japan, gives the hat a moderate firmness and makes it resistant to losing its shape. The slender yet three-dimensional crown is paired with a high-back brim that slopes downwards, creating a sharp and stylish form. A subtle openwork knit is incorporated into the crown, adding a touch of sophistication and a refreshing feel. The sweatband is also finished in knit, ensuring a soft and comfortable fit.

This cap is molded using a UV-blocking adhesive. Furthermore, the brim is slightly longer than conventional newsboy caps, making it an excellent choice for sun protection. The simple design, featuring only a thin ribbon as an embellishment, is another appealing feature, making it easy to incorporate into everyday wear.

With our overwhelming selection, you're sure to find the perfect hat that suits you! Come visit us to find the perfect hat to enjoy the summer.

Text: ISETAN MEN'S net
Stylist :KANI @kntkfm ( https://www.instagram.com/kntkfm/ )
Model:
Sara Iwata @SARAH.IWATA ( https://www.instagram.com/sarah.iwata/ )
Ryo Fushinuki @RYO_FUSHINUKI ( https://www.instagram.com/ryo_fushinuki/ )

＊All prices include tax.

＊The information in this article is current as of the time of publication. Product information may be revised or changed without notice.

inquiry

Isetan Shinjuku Store, Men's Building 1st Floor, Promotion

Phone 03-3352-1111 Main representative