2020.10.27 update

Stone Island's pop-up event will be held in two parts, featuring a collection of capsule items. [Updated 10/27]

10.28 Wed -11.24 Tue
Isetan Shinjuku Store, Men's Building 2nd Floor, Men's Creators


STONE ISLAND, a brand that develops innovative apparel born from research, experimentation, and a commitment to functionality, will open a two-part pop-up shop at Isetan Shinjuku Store, Men's Building 2F Men's Creators from October 28th (Wed) to November 24th (Tue).

  1. Check out the limited edition colors in the first capsule collection!
  2. The second installment of the Shadow Project brings together all its members.

Check out the limited edition colors in the first capsule collection!



"Ghillie camouflage"
Left: Anorak parka 181,500 yen
Right: Sweatshirt hoodie 80,300 yen
*Both are exclusively at Isetan Shinjuku Store

From Wednesday, October 28th to Friday, November 13th, two capsule collections will be available. "Ghillie Camouflage" features a unique texture achieved through garment dyeing, with a camouflage pattern created using laser printing, while "Ghost Piece" is entirely monochrome, including the brand's iconic "Windrows" patch. The black color version of the "Ghillie Camouflage" collection, exclusively at Isetan Shinjuku Store is a must-see.


The second installment of the Shadow Project brings together all its members.



Left: Blouson jacket 165,000 yen
Right - Court 231,000 yen

From November 14th (Sat) to November 24th (Tue), the advanced collection "Shadow Project" will be available. This project was born from the fusion of Stone Island's unique research and development of materials with the overwhelming performance and design of ACRONYM®, led by Errolson Hugh. This special collection, which is only available at select stores and in limited quantities, will be presented in its entirety.

In addition, this pop-up will feature the storybook "STONE ISLAND: STORIA" (*) and the archive book "ARCHIVIO '982–'012" commemorating the brand's 30th anniversary. Furthermore, customers who purchase 33,000 yen (including tax) or more of the brand's products will receive an original tote bag (first-come, first-served). We encourage you to visit this event, which will feature a selection of noteworthy items.


  • *Regarding the sale of the Stone Island storybook "STONE ISLAND: STORIA"
  • ■Regarding sales on Wednesday, October 28th Customers who wish to purchase the Stone Island storybook "STONE ISLAND: STORIA" should come to the Stone Island pop-up space on the 2nd floor Isetan Shinjuku Store, Men's Building . A lottery will be held at 10:15 AM to determine the order of entry.
  • If you are late for the drawing, you will not be able to participate in the drawing, regardless of the reason. Please understand this in advance.
    ・If there are many people wishing to purchase an item, there is a possibility that you may not be able to purchase the item you want even if you come to the store.
    The lottery is only to determine the order of entry and does not guarantee the purchase of any products. Thank you for your understanding.
    ・Depending on the crowd situation, we may limit the number of items you can purchase on the day.
    Please note that we do not accept orders, cash-on-delivery orders, or reservations by phone. Thank you for your understanding.
    ・In order to prevent the spread of COVID-19, we are restricting access to entrances and exits.
    For more information, please contact Men's Creators on the 2nd floor Isetan Shinjuku Store, Men's Building . 03-3352-1111 (Main number)


Event Information
Stone Island Pop-up
  • Venue: Isetan Shinjuku Store, Men's Building 2nd Floor, Men's Creators

Text: ISETAN MEN'S net

*The novelty items are available in limited quantities.
*All prices include tax.

For inquiries, please contact: Isetan Shinjuku Store, Men's Building 2nd Floor, Men's Creators
03-3352-1111 Main representative
For inquiries via email, please click here.