NOME GOTAIRIKU, a brand that embodies the aesthetics of traditional Japanese clothing in its suits, will be holding a pattern order event from September 2nd (Wednesday) at Isetan Shinjuku Store, Men's Building 5th floor = Men's Tailored Drawing. A selection of fabrics that blend Japanese tradition with Western culture will be available.



Norm Gotairiku's suits are based on the "English drape" of the 1930s, which can be considered the prototype of the suit, and feature a soft lapel and front made with a single layer of interlining, a rounded silhouette that resembles the way fabric is draped over the body in traditional Japanese clothing, and a soft shoulder area made only with thin felt without any padding, resulting in a relaxed, modern fit that feels comfortable to wear.

The brand focuses on the progressive young people of the early Showa era, known as "Mobo" (short for Modern Boy), and updates the styles of that time, which were influenced by Western culture and trends, in a modern way.



At this pattern order event, we will be offering a wide selection of completely original fabrics, featuring patterns reminiscent of Japanese vintage styles and colors and textures that evoke kimonos, all set on high-quality materials. In addition to Loro Piana, which was very popular last season, we will also be adding new fabrics from other luxury manufacturers such as Dormeuil, Zegna, and Fox Brothers to our lineup this season.

With approximately 30 areas requiring alterations, this brand's pattern-order suits are genuine "Made in Japan," meticulously tailored in one of the country's leading factories. We highly recommend you try Norm Gotairiku, which is only available at Isetan Shinjuku Store, Men's Building .