Sneakers and Shoe Fair | ISETAN Shoe Fair 2020


This article introduces the must-see models from various brands that will be showcased at the shoe exhibition. What is the current state of sneakers, a modern essential item?

These shoes evoke a sense of a new basic.


1. ARTIFACT BY SUPERGA



<Artifact by Superga>
Left: "W-23" 16,500 yen
Right: "W-14" 14,300 yen
□ Isetan Shinjuku Main Building 6th Floor = Event Hall "ISETAN Shoe Fair 2020"

Archive styles feel fresh again.

The Italian sneaker brand SUPERGA has launched a new men's collection called Artifact by SUPERGA. The name comes from the Italian word Artefatto, and represents an homage to the brand's shoemaking history of over 100 years. Based on styles from the archives, the "WORK" model pictured is inspired by workwear, using British Brisbane Moss moleskin fabric for the upper and featuring a 1950s-style heel patch.

2. CONVERSE ALL STAR COUPE

Converse All Star Coupe
Left: “ALL STAR COUPEPOINTCOLOR OX” 15,400 yen
Right: “ALL STAR COUPECOURBE LEATHER OX” 16,500 yen
□ Isetan Shinjuku Main Building 6th Floor = Event Hall "ISETAN Shoe Fair 2020"

Leather Converse shoes that can be worn by a wide range of adults.

This minimalist and luxurious line is based on the "All Star," a masterpiece model from CONVERSE. The sole features a dressy cup sole, giving it a sophisticated presence that can be paired with casual-chic work styles. It also features a lightweight and highly cushioned EVA cup insole for excellent comfort. It will be available in unisex sizes at the shoe fair. In addition, purchasers will be entered into a raffle to win novelty items (limited quantities) such as shoe trees, shoehorns, aglets, and charms.


3. adidas Originals

<Adidas Originals>
Left: “STAN SMITH RECON” 15,400 yen
Right: “SS 80S” 15,400 yen
□ Isetan Shinjuku Main Building 6th Floor = Event Hall "ISETAN Shoe Fair 2020"

Masterpieces gathered together.

The latest releases of Adidas' popular classic models for this season will be gathered at the shoe fair, including the "Superstar," which celebrates its 50th anniversary in 2020, and the "Stan Smith," which has recently been featured in collaborations with fashion brands. In addition, as a special event exclusive to the shoe fair, the first 100 customers to make a purchase will receive a limited-edition shopping bag. Furthermore, those who post on social media during the shoe fair will receive an original sticker.

*All prices include tax.

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