2020.03.06 update

Good news for business people who commute by train: ace. and SOPH. have collaborated to release a "front-carrying backpack"!

The "Front Pack SOPH.LTD," a new concept "front-carrying backpack" resulting from the first collaboration between Japanese bag brands ace. and SOPH., will be available from March 7th (Saturday) at Isetan Shinjuku Store, Men's Building B1F, Bags section.


(From top) 25,300 yen (41 x 28 x 10 cm), 23,100 yen (39 x 26 x 6 cm), 26,400 yen (41 x 28 x 10 cm)

ace and SOPH have always pursued product development that combines fashion and functionality, closely resonating with the realities of urban life. The "Fronpack SOPH.LTD" backpack, a collaboration between these two brands, is an innovative business bag designed with the assumption that it will be carried in front, addressing the etiquette issues that modern business people face on public transportation.


(From top) 24,200 yen (41 x 28 x 10 cm), 23,100 yen (41 x 28 x 10 cm), 20,900 yen (39 x 26 x 6 cm)


The three different models all feature a tray on the top of the front panel for placing a smartphone. This allows for hands-free viewing of the screen, making it possible to enjoy videos and other content while traveling on trains or buses. The main compartment also provides ample storage space, including a tablet storage pocket and a drink holder. This model comes in three colors: SOPH 's iconic camouflage pattern, black, and navy.

Text: ISETAN MEN'S net

*All prices include tax.

inquiry
Isetan Shinjuku Store, Men's Building B1F = Bags
03-3352-1111 (main representative)
For inquiries via email, please click here.