2019.12.18 update

SWATCH is holding a pop-up event at The Stage on the 1st floor of the main building! "SWATCH @ ISETAN"

12.25 Wed -12.31 Tue
Main Building 1st Floor = The Stage


The seven days between the end of a festive Christmas and the arrival of the New Year are a time for everyone to reflect on the past year and prepare to welcome 2020 with a fresh perspective.

Swatch is encouraging people to engage with art in the same way they engage with themselves during this time of year, and will be holding a pop-up event at The Stage on the 1st floor of the main building from Wednesday, December 25th, where visitors can experience Swatch's customizable watch, "swatch x you". At this pop-up, exclusive artwork created for Swatch by six up-and-coming artists (Chocomoo, Jun Inoue, Kosuke Kawamura, Ouma, yoshi47, and Transparent Line) will be on display and can be used to customize their watches.

At the venue, visitors can use a touch panel to simulate and determine the position of the clock by moving it up, down, left, and right, then select the color and place their order. The clock will be completed in about 20 minutes, from printing to packaging. A message of up to 15 characters can also be engraved on the back of the clock face, allowing you to obtain a personalized, one-of-a-kind clock.
Furthermore, live painting by artists will be held on Wednesday, December 25th and Thursday, December 26th, so please look forward to that as well.

In addition to the enjoyment of freely customizing your watch, creating your own unique timepiece while appreciating art might be a good way to reflect on the past year.



Event Information
Swatch SWATCH @ ISETAN
  • *On Tuesday the 31st, the hours will be from 10:00 AM to 5:00 PM.
  • □Main Building 1st Floor = The Stage
Live Painting Schedule
  • ■Wednesday, December 25th
  • ・11am-1pm yoshi47
  • ・3pm-5pm Chocomoo *Signatures will be given to those who make a purchase from 5pm-5:30pm
  • ■Thursday, December 26th
  • ・2pm to 4pm Transparent Line
  • 6:00 PM - 7:00 PM Jun Inoue
Text: ISETAN MEN'S net

*On Tuesday, December 31st, the store will open at 10:00 AM and close at 5:00 PM. Please note that the food section on the first basement floor of the main building will close at 6:00 PM.

We will be closed on Wednesday, January 1st (a public holiday). Our first sale of the new year will begin on Thursday, January 2nd at 10:00 AM, and we will be open until 6:00 PM.



For inquiries, please contact the Watch Department on the 4th floor of the main building.
03-3352-1111 (main representative)
For inquiries via email, please click here.