2019.10.04 update

PRISTINE Gents | Introducing "true fleece" made with natural materials! Limited-time promotion now underway!

10.02 Wed -10.15 Tue
Isetan Shinjuku Men's Building 1F Sweaters and casual shirts
PRISTINE gents , a pioneering brand in organic cotton, will be holding a promotion from Wednesday, October 2nd, at the sweaters and casual shirts section on the 1st floor of the men's department. During the event, items made with "real fleece" from natural materials will be on display.



Blouson: 51,700 yen, Vest: 31,900 yen


Generally, when people hear the word "fleece," they imagine a fabric made from synthetic fibers, but originally, fleece referred to a single piece of wool shorn from a sheep.

PRISTINE gents has returned to the original meaning of the word "fleece" and developed fleece made from natural materials. By using organic cotton, wool, and alpaca for the outer fabric and all organic cotton for the lining, they have created fleece items that are light, warm, and have a gentle feel against the skin.


This event will feature three items made from real fleece—a blouson, a vest, and a coat—available in two colors: white and brown. In addition, the lineup will include knitwear, socks, and T-shirts made from natural materials such as organic cotton and yak, allowing you to appreciate the quality of the materials.

PRISTINE gents promotion
□October 2nd (Wednesday) - October 15th (Tuesday)
□Men's Building 1st Floor = Sweaters and Casual Shirts

Photo & Text: ISETAN MEN'S net

*All prices include tax.

For inquiries, please visit the Men's Building, 1st Floor: Sweaters and Casual Shirts
03-3352-1111 (main representative)
For inquiries via email, please click here.