2019.07.25 update

This article focuses on men's sunglasses from TOM FORD , the brand known for its "T" logo.

07.24 Wed -08.06 Tue
Isetan Shinjuku Men's Building 1F Seasonal accessories and hats
iStyle, which carries eyewear from global luxury brands including TOM FORD and CELINE , is holding a sunglasses promotion at Isetan Shinjuku Store, Men's Building 1F, Seasonal Goods & Hats section. During the event, they will be highlighting TOM FORD sunglasses that are a must-have this summer, as well as holding a "Color Lens Fair."

This summer, the focus for sunglasses is on "colored lenses"! This event will feature a "Lens Fair" showcasing a wide variety of colored lenses, one of the sunglasses trends of 2019. In addition to light blue and light gray, we will also have lenses in colors that you don't often see, offering you a truly original pair of sunglasses.

Furthermore, in conjunction with this fair, we have a wide variety of TOM FORD sunglasses available. This time, we've picked out sunglasses and frames from that extensive selection that can completely change their look just by changing the lenses. Why not stand out from the crowd by changing to your favorite colored lenses?
48,600 yen each

First up is TOM FORD 's classic "Brow" model. The brow type gives a sharp impression, and the combination of the elegant sheen of celluloid and metal, along with the iconic "T mark" on the temples, creates a luxurious atmosphere. The brow type allows you to enjoy a change in impression simply by changing the lens color, and it goes well with both colored lenses and gradient lenses.
Left: 50,760 yen / Right: 60,480 yen

TOM FORD 's iconic "black-rimmed glasses" feature a classic shape that blends Boston and Wellington styles, with the "T" logo adding a touch of luxury. Their moderate size makes them versatile and easy to wear. The black-rimmed sunglasses also offer functional benefits, such as protecting against dust and glare by creating a three-dimensional line from the outer corner of the eye to the cheek. Both styles can be given a trendy look by changing to colored lenses.
During the event, we will have all 17 lens colors available, including colors not usually offered, and we will accept requests to change to your preferred color lens (for a fee: from 9,720 yen). Please note that the finished product will be ready for pickup approximately two hours after your order is placed. (Orders placed after 6 PM will be ready for pickup the following day.)

Colored lenses, which are easy to wear every day like eyeglasses, create a relaxed yet stylish look. We encourage you to find your own "personal color" to add flair to your summer styling.





TOM FORD Sunglasses Promotion □ July 24th (Wed) - August 6th (Tue)
□ Isetan Shinjuku Store, Men's Building 1st Floor = Seasonal Goods & Hats

■ List of brands handled by "iStyle": TOM FORD , CELINE , MONCLER , KENZO , DIESEL , Ermenegildo Zegna, Dsquared2, LOEWE , DIOR HOMME, LINDA FARROW, GUCCI , Saint Laurent, BALENCIAGA , Alexander McQueen, Bottega Veneta

*Some models may not be available depending on the frame design and shape. Please inquire with our store staff for details.
*All prices include tax.

inquiry
03-3352-1111 (main representative)