The popular anime "One Piece" is collaborating with Gramicci!

From Wednesday, August 7th Isetan Shinjuku Store, Men's Building 6th floor, Men's Contemporary will be selling collaborative items between the popular anime "One Piece" and the outdoor brand GRAMICCI, which has its roots in climbing sports.
This collaboration features special designs created specifically for this occasion, such as a special logo that reimagines the "One Piece" logo in Gramicci's style, an icon that replaces Gramicci's iconic Running Man with the silhouette of the protagonist Luffy, and a newly drawn illustration of Luffy wearing Gramicci's signature "G-SHORTS." These designs are incorporated into various items such as shorts and T-shirts, making them must-have items for fans.

“GRAMICCI×ONE PIECE” POPUP SHOP

□August 7th (Wednesday) - August 13th (Tuesday)
□ Isetan Shinjuku Store, Men's Building 6th Floor = Men's Contemporary

▶Click here for a list of our product lineup
▶ How to purchase at stores and the Isetan online store

[Regarding admission procedures on Wednesday, August 7th]
▶ Updated August 5th (Monday). For detailed information on how to enter, please click here.
* Figures are not sold at the Men's Contemporary section on the 6th floor Isetan Shinjuku Store, Men's Building .

▶Click here for a list of our product lineup

The original "One Piece" is a shonen manga by Eiichiro Oda, currently serialized in Weekly Shonen Jump (Shueisha). Since its serialization began in 1997, it has quickly gained popularity both domestically and internationally, and is considered a long-running series that has always enjoyed high popularity. In 2018, it finally surpassed 900 chapters, and this year, 2019, the latest theatrical film, "ONE PIECE STAMPEDE," commemorating the 20th anniversary of the TV anime broadcast, will be released on August 9th (Friday), showing that its momentum is only accelerating!

And collaborating with the anime "One Piece" is Gramicci, the climbing pants brand known for its "Running Man" logo. In 1982, Mike Graham, a rock climber known as the "Stone Master" in America and a leader in Yosemite rock climbing, designed highly functional clothing using his own unique methods, and the brand was born in 1987.
Gramicci shorts, characterized by their "gusseted crotch" that allows for a natural 180-degree leg opening, a "webbing belt" that can be easily adjusted with one hand, and a relaxed silhouette, are recognized not only for outdoor activities but also as casual wear, and have now gained a place in urban settings as well.

*The venue image is for illustrative purposes only.

These collaborative items will be available for purchase from August 7th (Wednesday) at Isetan Shinjuku Store, Men's Building 6th floor = Men's Contemporary. They will also be available on the Isetan online store from 12:00 PM on August 9th (Friday) to 10:00 AM on September 11th (Wednesday). Be sure to check the lineup in advance to prepare for the sale.

• Page 2: Product lineup list

• Page 3: Sales methods at stores and the Isetan online store

・Click here for the Isetan Online Store special page