EVENT
2019.06.04 update

PORTER CLASSIC | A limited-time patch customization event is being held for the "Newton Bag," a next-generation bag that is gentle on the body.

06.12 Wed -06.25 Tue
Isetan Shinjuku Men's Building B1F bag
PORTER CLASSIC will be holding a promotion called "NEWTON SPACE ISETAN SHINJUKU" at Isetan Shinjuku Store, Men's Building B1F, Bags section from Wednesday, June 12th to Tuesday, June 25th. The promotion will feature a pop-up store for the "Newton Bag" series, which uses "muatsu" bedding from bedding manufacturer Showa Nishikawa, and a two-day limited-time patch customization event.



Left: "NEWTON CITY RUCKSACK" 40,500 yen (42cm high x 29cm wide x 12.5cm deep)
Right: Image of the internal structure of muatsu (Muatsu)

PORTER CLASSIC was founded in 2007 by Katsuyuki Yoshida and Reo Yoshida. Committed to "Made in Japan" and with the concept of "world-class standards," the brand pursues products that will be loved by future generations and even grandchildren, drawing on tradition, antithetical arts and culture, and craftsmanship.

In this promotion, the brand will showcase the full lineup of its "Newton Bag" series, which features "muatsu," a technology that ergonomically distributes weight on the shoulder straps of the bags.

*Image showing how the patch is sewn on.
"Heart-shaped" small size: 2,160 yen
"Round" Medium size: 3,240 yen
Large rectangular size: 4,320 yen

In particular, the customization event, held only on June 15th (Sat) and 16th (Sun), where you can have patches handcrafted by the brand's seamstresses sewn onto your purchased "Newton Bag" for a fee and take it home on the spot, is a must-see. With Father's Day just around the corner, why not customize a next-generation bag with patches and give it as a unique gift?

Event Information

PORTER CLASSIC promotion "NEWTON SPACE ISETAN SHINJUKU"
 □Wednesday, June 12th to Tuesday, June 25th
□ Isetan Shinjuku Store, Men's Building B1F = Bags

Patch Customization Event □ June 15th (Sat) & 16th (Sun), 10am-2pm and 4pm-7pm each day □ Patch prices: Small 2,160 yen / Medium 3,240 yen / Large 4,320 yen *Includes sewing fee *Please note that there may be a waiting time during busy periods.
*The number of patches is limited. Please note that they will be discontinued once they run out.


Text: ISETAN MEN'S net

*All prices include tax.
*Due to unforeseen circumstances, visits may be canceled or changed, or staff may be absent at certain times.

inquiry
Isetan Shinjuku Store, Men's Building , B1F = Men's Bags
03-3352-1111 (main representative)
For inquiries via email, please click here.

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