nonnative | Pop-up store for Spring/Summer 2019, inspired by 90s American sports and luxury casual style.
- 04.17 Wed -04.23 Tue
- Isetan Shinjuku Men's Building 6F Men's Contemporary

Left: Denim jacket 58,104 yen
Medium/Shirt 32,184 yen
Right/Court 81,864 yen
Clothing is a tool for reflecting one's life. From this universal archive (tool), nonnative extracts "functions" such as fabrics suited to the purpose, durable stitching, and practical details. They then re-edit these into silhouettes that are in line with current trends. As a new standard originating in Tokyo that adapts not only to urban life but also to various places and situations, its popularity has become firmly established.
For its Spring/Summer 2019 collection, the brand drew inspiration from 1990s American sports casual and luxury casual styles. The pop-up store, which will be held from April 17th (Wednesday) on the 6th floor Isetan Shinjuku Store, Men's Building , in the Men's Contemporary section, will feature clothing that, while having a slightly rustic and nostalgic feel, is somehow refined, with "SAFARI" and "HUNTING" as keywords.
The color palette, centered around beige and navy, features vibrant colors such as pink and emerald, along with a Madras check pattern that adds a spring-like touch. The Liberty print "Zest," which features motifs of spices, dried fruits, and flowers, also serves as an accent to the styling.
This collection, which combines classic, masculine designs with nonnative's signature urban design and functionality, is sure to be a valuable addition to your everyday wardrobe for the upcoming season.
Nonnative Promotion □ April 17th (Wed) - 23rd (Tue)
□ Isetan Shinjuku Store, Men's Building 6th Floor = Men's Contemporary
Text: ISETAN MEN'S net
*All prices include tax.
inquiry
Isetan Shinjuku Store, Men's Building 6th Floor = Men's Contemporary
03-3352-1111 (main representative)
