EVENT
2017.11.01 update

MINAE | A watch that applies ancient Japanese traditional techniques to precision machining technology. Pre-orders now open for two standard models in boys' sizes.（1/4）

11.01 Wed -11.14 Tue
Isetan Shinjuku Men's Building 8F Isetan Men's Project

Minase watches are created by Kyowa Seikou, a company with an atelier in Akita Prefecture. Originally founded as a precision tool manufacturer, the company's watches are known for combining its precision machining and polishing technologies. As a domestic manufacturer, their designs, inspired by the traditional Japanese technique of "kumiki-zaiku" (interlocking woodworking), are meticulously crafted down to the smallest detail, resulting in a unique collection that cannot be imitated by others.


Left/Horizon Boys VM06-R01BD ¥345,600
Stainless steel/PVD coating, case size 45.6mm (vertical) x 36.8mm (horizontal), automatic movement.

Right / Five Windows Boys ¥496,800
Stainless steel case, case size 40.3mm (vertical) x 32mm (horizontal), automatic movement

This time, we are also accepting pre-orders for the "Five Windows Boys Size" and "Horizon Boys Size" models, which will be released by Minase in December. With the addition of the long-awaited boys' sizes, this collection is expected to be enjoyable for those who were concerned about the size of the regular models, as well as for women.
Please come and see it in our store.

The brand's flagship model, "Five Windows"

The "Horizon" is characterized by its large, arcing dome shape.

The "Divide" design features vertically divided lugs that create a three-dimensional effect and sharp edges.

Minase Watch Promotion
 □November 1st (Wednesday) - 14th (Tuesday)
□ Isetan Shinjuku Store, Men's Building 8th Floor = Isetan Men's Residence

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