2017.10.02 update

BELSTAFF | Add your own mark – The "Custom Patch" project has launched, allowing you to create a truly unique garment.

10.04 Wed -10.17 Tue
Isetan Shinjuku Men's Building 7F Authentic casual
From Wednesday, October 4th, Isetan Shinjuku Store, Men's Building 7th floor, Authentic Casual will be hosting a promotion for BELSTAFF, a brand that pursues a new luxury style blending British formality with an active and wild charm. The event will feature a semi-custom order service centered around the keyword "custom patches," where customers can choose any combination of patches to attach to their jackets.


Left: "Outlaw", Right: "Trialmaster"


Left: "Racemaster", Right: "Roadmaster"

This project draws inspiration from the iconic fashion of British bikers in the 1950s and 60s, who adorned their jackets with patches and pins, drawing inspiration from the rocker style. Choose your favorite patch from five different designs and attach it to your preferred location on the brand's iconic waxed cotton jackets, such as the "Roadmaster," "Racemaster," or "Outlaw," to create your own unique piece.


We offer five different types of patches. You can choose the type and color of stitching when attaching them, and consult with our staff about where to attach them, allowing you to create a truly original garment.

Patch 7,992 yen (including processing fee)
*Delivery: Approximately 3 weeks later (Due to the handcrafted nature of the product, the delivery date may vary.)

Additionally, new patches are added each year to match the season's theme. It will be possible to wear a new patch each season. This season's theme, "Jolly Roger," features tattoos worn by Marines as a symbol of their individual identity. *This service will remain permanently available even after the promotion ends.

Belstaff "Custom Patch" Promotion
□October 4th (Wednesday) - October 17th (Tuesday)
□ Isetan Shinjuku Store, Men's Building 7th Floor = Authentic Casual

*All prices include tax.

inquiry
Isetan Shinjuku Store, Men's Building 7th Floor = Authentic Casual
03-3352-1111 (main representative)