Hello everyone. I have a question for you: are you familiar with Hanazono Shrine, located in front of Isetan Shinjuku Store, Men's Building ?
Every year around this time, this shrine holds a Tori-no-ichi market, which is said to be one of the three major Tori-no-ichi markets in the Kanto region. This year, the second Tori-no-ichi fell on a national holiday on November 23rd, so the entire Shinjuku 3-chome area, where Isetan Shinjuku Store, Men's Building is located, is bustling with activity. We've seen a few customers visiting the salon with kumade (decorative rakes) in their hands, which really made us realize that there are only a few days left in the year.

Now, Salon de Shimaji has original items produced by Mr. Shimaji, but... do you know what these pants are for? They have a seam below the knee and are designed to go well with boots.

A customer mentioned that she had found a pair of pants she liked at the select shop next to the salon. Since Mr. Shimaji happened to be working as a bartender that day, I took her to the salon.

Customer : "When am I supposed to wear those oddly shaped pants from that select shop?"

Shimaji : "Those are riding pants. When I first saw riding pants overseas when I was young, I immediately thought, 'I want some!'"
So I told the shop assistant I wanted some riding pants, and she asked me, "What color is your horse?" I blurted out brown, but looking back, that was a mistake.
You need at least three horses to play polo. If someone asked me the same question now, I'd answer, "Brown, Black, and White."

Customer: "I didn't know there was such a rule!"

Shimaji : "I wanted to popularize riding pants in Japan, so I created my own original design. You can find them in the select shop section, so please take a look. There are two colors, so you might have trouble deciding, but if you can't decide, buy both!"
Mr. Shimaji is so good at business even in times like these. He tells people to buy both if they're undecided!

So the correct answer was "horse riding" pants. What did you think?
These pants showcase Mr. Shimaji's attention to detail, even in places you can't see. For example, each suspender button on the inside of the waistband is a different color. This is just one example of the essence of his stylish, yakuza-like approach. Be sure to check them out in store!



This week's quote
"If you're unsure, buy both!"


This week's alcohol
Glenfarclas 12-year and 17-year-old
This bottle features the sweet aroma of sherry. If you can't decide, why not order both and compare them?


inquiry
Isetan Shinjuku Store, Men's Building 8th Floor = Isetan Men's Residence
03-3352-1111 (main representative)