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PRADA

PRADA was founded in 1913 by Mario Prada, the grandfather of Miuccia Prada, in the upscale Galleria Vittorio Emanuele II in Milan as a specialty store selling luxury travel goods and accessories made with refined techniques and high-quality materials. It became a favorite spot for the aristocracy and the upper class of Europe, particularly those of refined elegance. In 1919, it was appointed a supplier to the Italian Royal Family, and since then, the PRADA logo has incorporated the coat of arms of the House of Savoy and a knotted rope. Today, Prada continues to innovate in all areas and is a leading brand in the fashion world not only in Italy but also globally, constantly attracting attention and offering a wide range of products including clothing, bags, leather goods, shoes, jewelry, eyewear, and fragrances.

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2026.11.11 update

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[Classic Suitcases] 5 Brands: Specifications Comparison Catalog | ISETAN SUITCASE

Isetan Suitcase, which opened in April on the first basement floor of the Isetan Hall in Isetan Shinjuku, allows you to compare and consider various brands to suit your travel purpose and style. This article focuses on sizes under 40L and summarizes th

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2026.11.11 update

[Explanation] A professional explains appropriate attire and etiquette for men attending wakes, funerals, and memorial services. | Isetan Shinjuku Store

Have you ever been suddenly asked to attend a wake or funeral and thought, "I don't know what to wear!"? At such an event, it's important to be respectful and show proper etiquette to the deceased. But what's the difference between the attire for a wake a

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ISETAN Shinjuku Men's Building 3-14-1 Shinjuku, Shinjuku-ku, Tokyo TEL: 03-3352-1111 Hours: 10:00 AM - 8:00 PM

ISETAN Shinjuku Men's Building
3-14-1 Shinjuku, Shinjuku-ku, Tokyo
TEL: 03-3352-1111
Hours: 10:00 AM - 8:00 PM